Horry teams up with SureCo to take on health insurance - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Newswires
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Newswires
Newswires RSS Get our newsletter
Order Prints
March 31, 2024 Newswires
Share
Share
Post
Email

Horry teams up with SureCo to take on health insurance

Andalusia Star-News, The (AL)

Robert Horry is best known for his clutch performances during his seven NBA title runs which earned him the moniker "Big Shot Bob." What many do not know about Horry is his decades-long battle with navigating healthcare in America. That's why today Horry has signed on as Chief Impact Officer with health insurance platform SureCo to urge Americans to demand more of their healthcare dollars.

Horry's history with the American healthcare system began when his oldest child Ashlyn was born with a rare genetic disorder called 1p36 deletion syndrome. After spending years in and out of hospitals, Ashlyn passed away in 2011 at the age of 17. What Horry learned about health insurance through his daughter's struggles is something he carries with him to this day.

"We were very fortunate to have access to the care we needed back then thanks to my career in the NBA," said Horry. "What was eye-opening was witnessing parents of other children have to sacrifice so much to receive the same care we did because of their insurance plan. This is a cause that's near and dear to me, and I'm glad I can honor Ashlyn's memory by helping other families unlock the quality of care they deserve."

When his playing career came to an end after 16 years of the NBA taking a vested interest in the well-being of him and his family, Horry had to contend with the healthcare system on his own for the first time. It's often a challenging transition for former professional athletes, and many find themselves struggling with lingering health issues and little if any support. Seeing this happen firsthand, Horry learned everything he could to make sure he was making the best healthcare choices for his family.

"I'm not an insurance expert, but I know when a plan is not a right fit for me or my family," added Horry. "SureCo is all working with employers to give Americans the freedom to choose the health insurance that's right for them – putting employees in the driver's seat of their healthcare. I'm honored to be joining the SureCo team and this mission."

SureCo is a health insurance platform that serves the majority of Americans who receive insurance through their employers by leveraging Individual Coverage Health Reimbursement Arrangements (ICHRAs) established by the Affordable Care Act. This allows employers to empower their employees to choose from health plans from a wider range of insurance companies instead of being limited to a handful of company-selected options.

"We are beyond grateful to bring Robert aboard to support SureCo's mission to make health insurance more effective for employers and their workers," said Matthew Kim, CEO of SureCo. "The businesses and employers we serve are only part of the insurance equation. Robert will rally working Americans to join the conversation and advocate for the health of themselves and their families."

Horry knows firsthand that top-performing teams are cared for from the starting five to every individual bench player. As Chief Impact Officer at SureCo, Horry will be speaking with everyone from NBA vets to everyday Americans to let them know that it's okay to demand more from their health insurance and that the shortcomings they may have faced are avoidable with the right strategy.

About SureCo

SureCo, its subsidiaries, and its partners are at the forefront of healthcare change in the U.S., serving businesses, benefits consultants, and consumers. Established in 2015, the company develops pioneering programs and solutions that promote improved health while lowering healthcare costs and improving the quality of care. SureCo leads the industry in new care options, technology, and administration opportunities. Its mission is to create a better healthcare system for all working Americans. For more information, visit www.sureco.com.

About Robert Horry

Robert Horry is a seven-time NBA champion who played for the Houston Rockets, Phoenix Suns, Los Angeles Lakers, and San Antonio Spurs. Today, he is a sports commentator for the Los Angeles Lakers, and now the Chief Impact Officer for health insurance platform SureCo. Known for being reliable while under pressure, Horry earned the nickname "Big Shot Bob," and at one time held the record for most 3-pointers ever during the NBA Finals. Driven to address a broken healthcare system after seeing the pitfalls of the insurance industry while dealing with health issues among family, friends, and colleagues, Horry works to help Americans find health insurance that they can rely on through SureCo.

The post Horry teams up with SureCo to take on health insurance appeared first on The Andalusia Star-News.

Older

Savvy Senior: Healthy Travel Tips for Older Travelers

Newer

National Flood Insurance Program (NFIP); Assistance to Private Sector Property Insurers, Notice of Fiscal Year (FY) 2025 Arrangement

Advisor News

  • Retirement is increasingly defined by a secure income stream
  • Addressing the ‘menopause tax:’ A guide for advisors with female clients
  • Alternative investments in 401(k)s: What advisors must know
  • The modern advisor: Merging income, insurance, and investments
  • Financial shocks, caregiving gaps and inflation pressures persist
More Advisor News

Annuity News

  • Ameritas settles with Navy vet in lawsuit over disputed annuity sale
  • NAIC annuity guidance updates divide insurance and advisory groups
  • Retirement is increasingly defined by a secure income stream
  • Beyond the S&P 500: The case for RILA diversification
  • Globe Life Inc. (NYSE: GL) Making Surprising Moves in Monday Session
More Annuity News

Health/Employee Benefits News

  • Data from Massachusetts General Hospital Provide New Insights into Managed Care (Utilization by high-cost, high-need Medicaid patients receiving social worker care coordination): Managed Care
  • Study Results from Johns Hopkins University Bloomberg School of Public Health Provide New Insights into Managed Care and Specialty Pharmacy (Medicaid access to Most Favored Nation through the Pfizer agreement: The unanswered issues): Drugs and Therapies – Managed Care and Specialty Pharmacy
  • Gabriel Bosslet: Stewardship over profit — why Indiana must rethink the Medicaid middle
  • SHOP SMART FOR HEALTH INSURANCE
  • CMS announces moratorium on new Medicare hospice/home health enrollment
More Health/Employee Benefits News

Life Insurance News

  • U-Haul Holding Company Schedules Fourth Quarter Fiscal Year End 2026 Financial Results Release and Investor Webcast
  • New Empathy and LIMRA Research: The Overlooked Opportunity to Engage the Next Generation After an Insurance Payout
  • Symetra Names Jeff Sealey Vice President, Stop Loss Captives
  • 3 ways AI can help close the gap for women’s insurance coverage
  • Best’s Market Segment Report: AM Best Revises Outlook on Italy’s Life Insurance Segment to Stable From Negative
More Life Insurance News

- Presented By -

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Why Blend in When You Can Make a Splash?
Pacific Life’s registered index-linked annuity offers what many love about RILAs—plus more!

Life moves fast. Your BGA should, too.
Stay ahead with Modern Life's AI-powered tech and expert support.

Bring a Real FIA Case. Leave Ready to Close.
A practical working session for agents who want a clearer, repeatable sales process.

Discipline Over Headline Rates
Discover a disciplined strategy built for consistency, transparency, and long-term value.

Inside the Evolution of Index-Linked Investing
Hear from top issuers and allocators driving growth in index-linked solutions.

Press Releases

  • JP Insurance Group Launches Commercial Property & Casualty Division; Appoints Joe Webster as Managing Director
  • Sequent Planning Recognized on USA TODAY’s Best Financial Advisory Firms 2026 List
  • Highland Capital Brokerage Acquires Premier Financial, Inc.
  • ePIC Services Company Joins wealth.com on Featured Panel at PEAK Brokerage Services’ SPARK! Event, Signaling a Shift in How Advisors Deliver Estate and Legacy Planning
  • Hexure Offers Real-Time Case Status Visibility and Enhanced Post-Issue Servicing in FireLight Through Expanded DTCC Partnership
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet