RILAs Take The FIA Road In This Crisis - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Annuity News
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Annuity News
Annuity News RSS Get our newsletter
Order Prints
August 26, 2020 Annuity News
Share
Share
Post
Email

RILAs Take The FIA Road In This Crisis

By Steven A. Morelli

Consumers are rushing to safety as they did early in the Great Recession, but they are running toward different products during this economic downturn – and that trend is likely to continue even in this ultralow rate environment.

That is one of the projections to expect from Todd Giesing, senior director, annuity research, Secure Retirement Institute, and Teddy Panaitisor, senior research analyst, SRI, during their session, “The Sky Is Falling – How Plunging Financial Markets Affect The Annuity Market” scheduled for Tuesday afternoon during LIMRA’s Life & Retirement Virtual Conference.

Although the title refers to plunging equity markets, the researchers said they would be focusing on what is happening with products now and projecting into the next few years if things remain fairly constant.

They see a softening annuity market for the rest of this year and next, with slow growth in 2022.

“We expect sales to be down in the 8% to 15% range for 2020 compared to 2019,” Giesing said. “What's interesting is this puts us in the same impact as we saw from the financial crisis in 2008. In 2009, where I believe sales were down 10 or 11%. When you start looking at the individual products, this is where we'll see some differences.”

One of those key differences is in variable annuities.

“It's much different today than it was in 2007, 2008, 2009,” Giesing said. “Actually, it was all variable annuities -- 72% of all sales in 2007. At the end of 2019, variable annuities only accounted for 42% of the share. The carriers have diversified their business.”

 

“We expect indexed annuities to be down 20 to 25%,” Giesing said. “There are many factors going on but it's basically difficult pricing environment for indexed annuities, which is making alternative solutions such as fixed rate deferred and registered indexed linked annuities more popular.”

FIAs require a longer holding period of at least several years, so consumers would be stuck with the low-rate product while other assets such as equities perform far better. Fixed-rate deferred annuities benefit by having the option of shorter durations of a few years.

“We expect fixed-rate deferred products to maintain or even grow slightly from last year,” Giesing said. “And last year was the highest year for fixed-rate deferred sale since the financial crisis. That’s the theme of protection. It's going to show up in fixed-rate deferred even though they're highly sensitive to interest rate changes.”

Even though the products’ rates are low, they serve as a safe place for consumers to land amid all the uncertainty.

“I think all of this is just putting individuals in a spot where they're just saying I just give me safety for a year or two or three,” Giesing said. “And for a portion of my money, we'll figure out in a couple of years what we're going to do from a longer term planning perspective.”

Other products with longer durations have not been faring as well.

“Income annuities are struggling because of the low interest rate environment and the pricing is way down on these products, and because they're irrevocable,” Giesing said. “We're under the assumption that advisors and clients are going to take a wait and see mentality, wait and see if things get better in six months or a year and then make the purchase at that point.”

Steven A. Morelli is editor-in-chief for InsuranceNewsNet. He has more than 25 years of experience as a reporter and editor for newspapers and magazines. He was also vice president of communications for an insurance agents’ association. Steve can be reached at [email protected].

© Entire contents copyright 2020 by InsuranceNewsNet. All rights reserved. No part of this article may be reprinted without the expressed written consent from InsuranceNewsNet.

Steven A. Morelli

Steven A. Morelli is a contributing editor for InsuranceNewsNet. He has more than 25 years of experience as a reporter and editor for newspapers and magazines. He was also vice president of communications for an insurance agents’ association. Steve can be reached at [email protected].

Older

Black Basketball Pro Turned Advisor Worried About ‘Clear Color Line’

Newer

Class Action Filed Against 11 Insurers For Pandemic Claim Denials

Advisor News

  • How to listen to what your client isn’t saying
  • Strong underwriting: what it means for insurers and advisors
  • Retirement is increasingly defined by a secure income stream
  • Addressing the ‘menopause tax:’ A guide for advisors with female clients
  • Alternative investments in 401(k)s: What advisors must know
More Advisor News

Health/Employee Benefits News

  • NC parents and doctors push for insurance coverage for a medical test they say saves lives
  • Georgia woman works through injuries as health insurance costs soar
  • Pennsylvania Leads the Nation in Fighting Medicaid Fraud
  • REYNOLDS SIGNS HEALTH INSURANCE BILL INTO LAW
  • Guest Column: Why Indiana must rethink the Medicaid middle
More Health/Employee Benefits News

Life Insurance News

  • AM Best Affirms Credit Ratings of Berkshire Hathaway Life Insurance Company of Nebraska and First Berkshire Hathaway Life Insurance Company
  • Generational expectations: A challenge for the industry
  • Greg Lindberg asks NC judge for no jail time in bribery, fraud cases
  • National Life Group Names Brenda Betts to Its Board of Directors
  • Ask Tim a Question? Business, Finances, Money, or Taxes
More Life Insurance News

Property and Casualty News

  • EDITORIAL: Endorsement: Elect Ben Allen California's next insurance commissioner
  • AI emerges as the biggest risk for financial leaders in 2026
  • TRIPLE-I/MILLIMAN: US P/C INSURANCE INDUSTRY NAVIGATES RECOVERY FOLLOWING YEARS OF ELEVATED CLAIMS COSTS AND ECONOMIC DISRUPTION
  • REP. TISDEL INTRODUCES BIPARTISAN AUTO INSURANCE REFORMS TO CREATE CLEAR, CONSISTENT CARE STANDARDS
  • REP. FITZGERALD'S KEEPING VIOLENT OFFENDERS OFF OUR STREETS ACT PASSES HOUSE OF REPRESENTATIVES
More Property and Casualty News

- Presented By -

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Why Blend in When You Can Make a Splash?
Pacific Life’s registered index-linked annuity offers what many love about RILAs—plus more!

Life moves fast. Your BGA should, too.
Stay ahead with Modern Life's AI-powered tech and expert support.

Bring a Real FIA Case. Leave Ready to Close.
A practical working session for agents who want a clearer, repeatable sales process.

Discipline Over Headline Rates
Discover a disciplined strategy built for consistency, transparency, and long-term value.

Inside the Evolution of Index-Linked Investing
Hear from top issuers and allocators driving growth in index-linked solutions.

Press Releases

  • JP Insurance Group Launches Commercial Property & Casualty Division; Appoints Joe Webster as Managing Director
  • Sequent Planning Recognized on USA TODAY’s Best Financial Advisory Firms 2026 List
  • Highland Capital Brokerage Acquires Premier Financial, Inc.
  • ePIC Services Company Joins wealth.com on Featured Panel at PEAK Brokerage Services’ SPARK! Event, Signaling a Shift in How Advisors Deliver Estate and Legacy Planning
  • Hexure Offers Real-Time Case Status Visibility and Enhanced Post-Issue Servicing in FireLight Through Expanded DTCC Partnership
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet