Digital Marketing: Use A Vendor Or Do The Work In-House?
Using social media to promote retirement income planning seminars and workshops has become the next big thing for insurance and financial professionals.
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10 Reasons Financial Advisors Choose To Go Independent
Advisors want to have the freedom and flexibility to provide the best possible client experience as true fiduciaries and differentiate themselves in order to compete for more wallet share. With overall wealth increasing in the U.S., there will be continued demand for the services that independent advisors deliver.
Fraudsters Eyeing Life Insurance And Retirement Accounts
Until 2017, most financial criminal activity targeted banking institutions and credit cards. But the LIMRA Secure Retirement Institute reported in its analysis of a federal consumer survey that with more than $42 trillion in investible assets in the U.S., criminals have turned their attention to life insurance and retirement accounts.
How Will Digital Transformation Change The Insurance Industry?
Insurers are facing pressure to digitally re-engineer their own internal operations and embrace emerging technologies in order to attract new digital consumers.
The SECURE Act Increases The Buzz Around Annuities
The SECURE Act includes three significant provisions relating to lifetime income. These new provisions have the potential to both fundamentally reframe how participants view their accumulated 401(k) plan savings, and to generate an increasing level of participant interest in gaining “in-plan” access to lifetime income products.
How To Convert A DI Sales Objection Into A Sales Agreement
There are myriad objections to buying DI, but the No. 1 reason people don’t buy it is they were never asked to buy. Here are the common objections to buying disability insurance, and some methods for getting past those objections.
How Insurers Can Win Over Gen Z Consumers
Insurers must figure out how to appeal to Generation Z without alienating consumers of older generations. Members of Gen Z want to buy what they want, when they want and how they want. This group is totally online, mostly mobile.
Commentary: The SECURE Act – An Advisor’s Friend or Foe?
The passage of the SECURE Act opens new possibilities for your clients and your practice. Here is how to open the discussion with clients.
Make Lifetime Learning A New Year’s Resolution
The way companies are doing business is changing rapidly. It’s no longer “business as usual.” We not only need to navigate the tsunami of change for our own businesses; we also must lead our clients through the same tsunami. Here are five simple ways to integrate lifetime learning into any busy schedule.
No, There Isn’t A New Way Of Selling In 2020
Marketing techniques may change but sales will always be sales.
The framework of client trust, like a building, requires a strong foundation. In this case, that foundation is questions. Every question causes an emotional reaction. To remove a negative emotional reaction, preface questioning by explaining the purpose for the questions.
In The Midst Of Chaos, Opportunity For Health Agents
The number of uninsured has gone back up and health insurance premiums have never been higher. More consumers than ever are saddled with health care debt and are being forced into bankruptcy. How can health agents help?
What Brokers Should Know About Family-Building Benefits
Dramatic shifts in family-building benefits place brokers in a prime position to deliver custom packages to their most influential client base. Employers have never been more competitive in their need to attract and retain top talent, offering inclusive benefits that are tailored to meet the needs of today’s evolving millennial workforce.
Life insurance can enable your client to pass on wealth while they are still alive.
Commentary: Ned Ryerson Is Just As Cool As Gordon Gekko
Apparently, my kids don’t go to school and brag about how their dad sells indexed annuities. Stocks and bonds are clearly more glamorous. I wonder if my kids have watched too many Ken Fisher commercials?
Single-Premium Pension Buy-Out Sales Top 3Q Sales Record
Year-to-date pension buy-out sales were $16.7 billion, more than 4% higher than the first nine months of 2018. There were 111 new buy-out contracts sold in the third quarter bringing the year-to-date total to 301 compared with 281 contracts sold in the first nine months of 2018. Half of the companies reported an increase in contracts sold.
Medicare Supplement Insurance: A Market Rich With Potential
By taking a data-driven approach to understanding who is in-market, agents can reach their prospects and customers at the right time with the right message, improving acquisition, placement, cross-sell and retention.
Are Criminals Endangering The Customer Experience?
The latest technology allows for easier and smoother business processes for consumers, but it also opens up new avenues for criminal activity. The very defenses that companies set up to combat fraudsters can negatively affect the customer experience that they work so hard to cultivate.
Bullying And Harassment: Should Insurers Look Deeper?
Given the rise of corporate reputations blowing up in personnel scandals, and the speed with which losses can be accelerated by social media, do insurance carriers need to take a deeper look at workplace culture and risk?
For Sales Success, Aim For The Right Of The Brain
Before a prospect will share anything – whether it is their time, money or information – they must receive something of value. The most valuable offering they could receive is a unique piece of knowledge.
