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April 17, 2024 Health/Employee Benefits News
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Prudential introduces workforce benefits that support mental health and growing families

By Susan Rupe

Prudential has introduced new voluntary workplace insurance offerings that help support family building and mental health, including benefits that cover fertility procedures, extended hospital stays, screenings for substance use, and severe mental illness.

Voluntary or supplemental insurance refers to optional, employee-paid benefits that can help pay for out-of-pocket medical expenses, such as co-pays, co-insurance and deductibles not covered by health insurance.

As part of Prudential Group Insurance’s expanded suite of Critical Illness and Hospital Indemnity insurance, the new mental health benefits include screenings for anxiety, mood disorders and substance abuse — as well as coverage for the most diagnosed mental health conditions and severe mental illness. The expanded family benefits include coverage for surgical and non-surgical procedures, prenatal care, childbirth, and expanded hospital stays for newborns.

“Expanding your family is a joyous event, but the associated medical costs can add up quickly,” said Jess Gillespie, head of Product and Underwriting in Group Insurance. “With nearly 20% of individuals struggling to pay medical bills related to childbirth, it’s critical that we support families by reducing financial stress in these important moments.”

Gillespie added that the road to parenthood can be stressful and expensive for couples who have difficulty conceiving, with an estimated 1 in 5 couples affected by infertility in the U.S.

Easing the strain of medical costs


According to a recent study, about 75% of U.S. adults worry about being able to afford unexpected medical bills, with about half saying they couldn’t pay for a $500 charge that wasn’t covered by insurance.

“Employees turn to their employers for benefits that can help them during key life events,” said Gillespie. “Prudential’s supplemental health insurance pays a lump sum benefit when it’s needed most, helping employees cover unexpected medical expenses.”

A simpler, superior customer experience


Prudential is also making it easier for customers to understand their benefits with an easy claims process using simple language and seamless technology. Now it’s easier than ever for employees to know what is, and what isn’t, covered by insurance.

Visit prudential.com/employers/group-insurance/products/voluntary-benefits for more information on Prudential’s Supplemental Health solutions.

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