Policygenius launches state-of-the-art tools to help people get life insurance right

The new Coverage Calculator helps people pinpoint how much life insurance they need — and walks users through why it's making that recommendation. The embeddable Pricing Widget generates real-time estimates on the cost of a policy, based on age, gender, zip code and overall health. Users can toggle and compare quotes across varying policy terms and coverage amounts.
"We know life insurance needs aren't going to be the same for everyone, even when individual circumstances appear similar, so we wanted to build tools that help people better understand what the right coverage looks like for their specific situation,"
Four out of five (77%) term life insurance applicants aren't seeking enough coverage, according to new Policygenius research. Of the applicants who are under-shopping, 57% aren't applying for a suitable term (length of policy) while 17% aren't applying for a suitable coverage amount and 26% are under-shopping for both facets of coverage.
Policygenius analyzed the results of anonymized life insurance applications from
"We recommend people buy life insurance in an amount ten to 15 times their individual income with a term long enough to get them to retirement age, which is typically between ages 65 and 67,"
Policygenius helps you compare quotes and get life insurance right. You can find the Coverage Calculator here and the Pricing Widget here. For additional resources, visit our Life Insurance Learn Center.
About Policygenius: Policygenius is the nation's leading online insurance marketplace, with headquarters in
For more information:
[email protected]



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SOURCE Policygenius



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