New Colonial Life Accident Plan Allows For Personalization - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Newswires
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Health Insurance Newsletter
Newswires RSS Get our newsletter
Order Prints
April 24, 2017 Newswires
Share
Share
Post
Email

New Colonial Life Accident Plan Allows For Personalization

Business Wire

Employers and employees can choose optional benefits to personalize protection

COLUMBIA, S.C.--(BUSINESS WIRE)-- America’s employers can offer their workers new customizable accident protection from Colonial Life that helps protect their financial well-being.

Accident insurance pays benefits to help with the costs of an unexpected injury, such as a fracture, dislocation, cut or burn. Nearly 40 million Americans seek medical help for injuries every year1 — and health insurance may not be enough to cover the costs for today’s financially fragile workers, says Steve Hesler, assistant vice president in product development at Colonial Life.

“The continuing trend toward high-deductible health plans is creating a big gap between employees’ out-of-pocket health care costs and what they have on hand in savings for emergencies,” Hesler says.

The average major medical insurance deductible for high-deductible plans is $5,000.2 Yet nearly half of Americans would have trouble coming up with just $400 in an emergency.3

Colonial Life’s new individual accident insurance plan pays higher benefits than previous plans at competitive, affordable prices. Employers can tailor the plan they offer to match the needs of their employee population by selecting from three optional benefits:

  • An active lifestyles option that boosts benefits by 20 percent.
  • A well-being assistance benefit that helps pay for routine preventive care.
  • A gunshot wound benefit for expenses from a nonfatal gunshot wound.

Employees can further customize their coverage by choosing from optional riders for disability income for accident or accident and sickness, critical illness, or sickness hospitalization.

Workers who choose Colonial Life’s new individual accident plan also have access to new benefits including telemedicine and treatment for post-traumatic stress disorder from a covered accident. Employees can select coverage for themselves only, or include family members. Coverage is guaranteed without answering health questions, and employees can keep their coverage if they change jobs or retire, as long as they continue paying premiums. The plan also is compatible with health savings accounts, typically offered alongside high-deductible health plans.

Colonial Life’s individual accident plan is indemnity-based, paying a set amount based on the injury and treatment the insured receives. Benefits are paid directly to the insured and aren’t reduced by other insurance. Unlike Workers’ Compensation, it can cover injuries off the job as well as at work. Because the plan is voluntary, employees select and pay for the coverage, eliminating cost to the employer.

“Employers want to provide competitive benefits plans for their workers, but controlling costs is a major concern,” Hesler says. “Offering voluntary individual accident insurance allows them to expand their benefits package with an affordable solution.”

This is a limited policy. Coverage has exclusions and limitations that may affect benefits payable. This coverage isn’t available in all states. Plan design and options may vary by state.

1 National Safety Council, Injury Facts, 2016

2 Thebalance.com, Sept. 9, 2016

3 The Atlantic Magazine,May 2016

About Colonial Life

Colonial Life & Accident Insurance Company is a market leader in providing financial protection benefits through the workplace, including disability, life, accident, dental, cancer, critical illness and hospital confinement indemnity insurance. The company’s benefit services and education, innovative enrollment technology and personal service support 85,000 businesses and organizations, representing 3.7 million of America’s workers and their families. For more information visit www.coloniallife.com or connect with the company at www.facebook.com/coloniallifebenefits, www.twitter.com/coloniallife and www.linkedin.com/company/colonial-life. Colonial Life is a registered trademark and marketing brand of Colonial Life & Accident Insurance Company.

View source version on businesswire.com: http://www.businesswire.com/news/home/20170424005019/en/

Colonial Life
Jeanne Reynolds, 803-678-6274
[email protected]

 

Source: Colonial Life

Older

Acrisure Names D. Michael Sherman President

Newer

Compare Auto Insurance Quotes to Find Limited One-Time Offers!

Advisor News

  • Addressing the ‘menopause tax:’ A guide for advisors with female clients
  • Alternative investments in 401(k)s: What advisors must know
  • The modern advisor: Merging income, insurance, and investments
  • Financial shocks, caregiving gaps and inflation pressures persist
  • Americans unprepared for increased longevity
More Advisor News

Annuity News

  • Globe Life Inc. (NYSE: GL) Making Surprising Moves in Monday Session
  • Aspida Life and WealthVest Offer a Powerful New Guaranteed Income Product with the WealthLock® Income Builder
  • Lack of digital tools drives wedge between insurers, advisors
  • LIMRA: Annuity sales notch 10th consecutive $100B+ quarter
  • AIG to sell remaining shares in Corebridge Financial
More Annuity News

Health/Employee Benefits News

  • GLP1s weight-loss drugs may soon be covered by health insurance under new Washington court ruling
  • Private Medicare plans get a break
  • Best’s Special Report: US Property/Casualty and Health Insurers Exceed Cost of Capital; Life Insurers Narrowly Miss
  • Arizona's Medicaid, AHCCCS, undergoes huge changes
  • Rob Schofield: NC’s new Medicaid ‘compromise’ comes at a cost
More Health/Employee Benefits News

Life Insurance News

  • Globe Life Inc. (NYSE: GL) Making Surprising Moves in Monday Session
  • Dan Scholz to receive NAIFA’s Terry Headley Lifetime Defender Award
  • Best’s Special Report: US Property/Casualty and Health Insurers Exceed Cost of Capital; Life Insurers Narrowly Miss
  • Aspida Life and WealthVest Offer a Powerful New Guaranteed Income Product with the WealthLock® Income Builder
  • Lack of digital tools drives wedge between insurers, advisors
More Life Insurance News

- Presented By -

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Why Blend in When You Can Make a Splash?
Pacific Life’s registered index-linked annuity offers what many love about RILAs—plus more!

Life moves fast. Your BGA should, too.
Stay ahead with Modern Life's AI-powered tech and expert support.

Bring a Real FIA Case. Leave Ready to Close.
A practical working session for agents who want a clearer, repeatable sales process.

Discipline Over Headline Rates
Discover a disciplined strategy built for consistency, transparency, and long-term value.

Inside the Evolution of Index-Linked Investing
Hear from top issuers and allocators driving growth in index-linked solutions.

Press Releases

  • Sequent Planning Recognized on USA TODAY’s Best Financial Advisory Firms 2026 List
  • Highland Capital Brokerage Acquires Premier Financial, Inc.
  • ePIC Services Company Joins wealth.com on Featured Panel at PEAK Brokerage Services’ SPARK! Event, Signaling a Shift in How Advisors Deliver Estate and Legacy Planning
  • Hexure Offers Real-Time Case Status Visibility and Enhanced Post-Issue Servicing in FireLight Through Expanded DTCC Partnership
  • RFP #T01325
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet