Employers Expand Use Of Voluntary Benefits - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Newswires
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Advertise
    • Contact
    • Editorial Staff
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Health Insurance Newsletter
Newswires RSS Get our newsletter
Order Prints
March 2, 2016 Newswires
Share
Share
Tweet
Email

Employers Expand Use Of Voluntary Benefits

GlobeNewswire

ARLINGTON, Va., March 02, 2016 (GLOBE NEWSWIRE) -- Motivated by the need to meet the changing needs and lifestyles of an increasingly diverse workforce, 92% of U.S. employers believe voluntary benefits and services (VBS) will be important to their employee value proposition over the next three to five years, according to a survey by Willis Towers Watson (NASDAQ:WLTW). This compares with 73% in 2015.

The findings from Willis Towers Watson’s 2016 VBS Survey reflect that as cost pressures from providing traditional core benefits continue, employers are viewing VBS as an inexpensive way to enhance their portfolio of benefit offerings.

“The growth of VBS is widespread among employers of all sizes and in all industries,” said Amy Hollis, Voluntary Benefits leader of Willis Towers Watson. “The appeal is simple: These programs enrich traditional benefits by offering a high level of personalization to employees while leveraging group purchasing power. Moreover, because these programs are voluntary, they add little or no cost to employers.”

As VBS grow in popularity, so do the types of programs offered. Employers are complementing conventional voluntary benefits such as supplemental life and disability, dental and vision insurance with new and emerging offerings that appeal more to younger employees and that reflect changes in the types of protections employees are seeking. Topping the list are identity theft protection, critical-illness insurance, student loan repayment programs and pet insurance.

“In the past, employers have focused VBS programs on the needs of Baby Boomers,” said Mary Tavarozzi, Group Benefits practice leader of Willis Towers Watson. “Now employers need to attract, retain and engage Millennial employees, who have very different needs and priorities. They also are beginning to recognize that helping employees with financial well-being early in their careers may contribute to a more engaged workforce.”

Based on changing interests and priorities, the following VBS options will experience dramatic growth over the next two years:

  • Identity theft protection, offered by 35% of employers in 2015, could double to nearly 70% by 2018.
  • Critical-illness insurance, offered by 44% of employers in 2015, could grow to 73% by 2018.
  • Student loan repayment programs, offered by just 4% in 2015, could increase to 26% by 2018.
  • Pet insurance, offered by 36% in 2015, could rise to 60% by 2018.

“The concept of expanded choice and personalization goes hand in hand with employer efforts to engage employees in benefit and health care decisions,” said Tavarozzi. “It’s hard to deny the attractiveness of cost-effective programs and services that meet employee needs and increase the value of benefit programs.”

About the survey

The Willis Towers Watson 2016 VBS Survey was fielded in November 2015 to determine how U.S. employers use and deliver VBS programs. The 317 employers that responded represent 9.2 million employees and are midsize to large companies across a variety of industries.

About Willis Towers Watson

Willis Towers Watson (NASDAQ:WLTW) is a leading global advisory, broking and solutions company that helps clients around the world turn risk into a path for growth. With roots dating to 1828, Willis Towers Watson has 39,000 employees in more than 120 countries. We design and deliver solutions that manage risk, optimize benefits, cultivate talent, and expand the power of capital to protect and strengthen institutions and individuals. Our unique perspective allows us to see the critical intersections between talent, assets and ideas — the dynamic formula that drives business performance. Together, we unlock potential. Learn more at willistowerswatson.com.

 

Media contact  Rob Wyse: +1 212 920 1470 [email protected]

Primary Logo

 

Source: Willis Towers Watson Public Limited Company

Newer

Vitality motivates members to get more active with Apple Watch

Advisor News

  • CFP Board appoints K. Dane Snowden as CEO
  • TIAA unveils ‘policy roadmap’ to boost retirement readiness
  • 2026 may bring higher volatility, slower GDP growth, experts say
  • Why affluent clients underuse advisor services and how to close the gap
  • America’s ‘confidence recession’ in retirement
More Advisor News

Annuity News

  • Insurer Offers First Fixed Indexed Annuity with Bitcoin
  • Assured Guaranty Enters Annuity Reinsurance Market
  • Ameritas: FINRA settlement precludes new lawsuit over annuity sales
  • Guaranty Income Life Marks 100th Anniversary
  • Delaware Life Insurance Company Launches Industry’s First Fixed Indexed Annuity with Bitcoin Exposure
More Annuity News

Health/Employee Benefits News

  • Guest Column: I lost my mom to cancer. Better advocacy is needed.
  • Unable to reach a new agreement, LVHN's contracts with UnitedHealthcare begin expiring Monday
  • HEALTH INSURERS SHOW NO REMORSE FOR THE HELL THEY PUT PATIENTS THROUGH
  • GOP HEALTH CARE CRISIS: FEWER MICHIGANDERS ARE ENROLLING IN AFFORDABLE CARE ACT HEALTH INSURANCE PLANS THIS YEAR
  • NEW REPORT: UP TO 120,000 OHIOANS LOSE COVERAGE UNDER JON HUSTED'S HEALTH CARE CRISIS
More Health/Employee Benefits News

Life Insurance News

  • Melinda J. Wakefield
  • Pacific Life seeks to dismiss Kyle Busch's $8.5M lawsuit over insurance policies
  • FORMER DC TEACHER TO SERVE ONE YEAR IN JAIL FOR FELONY INSURANCE THEFT SCHEME
  • Symetra Marks 50 Years as a Stop Loss Leader
  • AM Best Affirms Credit Ratings of Meiji Yasuda Life Insurance Company
Sponsor
More Life Insurance News

- Presented By -

Top Read Stories

More Top Read Stories >

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Elevate Your Practice with Pacific Life
Taking your business to the next level is easier when you have experienced support.

ICMG 2026: 3 Days to Transform Your Business
Speed Networking, deal-making, and insights that spark real growth — all in Miami.

Your trusted annuity partner.
Knighthead Life provides dependable annuities that help your clients retire with confidence.

8.25% Cap Guaranteed for the Full Term
Guaranteed cap rate for 5 & 7 years—no annual resets. Explore Oceanview CapLock FIA.

Press Releases

  • ePIC Services Company and WebPrez Announce Exclusive Strategic Relationship; Carter Wilcoxson Appointed President of WebPrez
  • Agent Review Announces Major AI & AIO Platform Enhancements for Consumer Trust and Agent Discovery
  • Prosperity Life Group® Names Industry Veteran Mark Williams VP, National Accounts
  • Salt Financial Announces Collaboration with FTSE Russell on Risk-Managed Index Solutions
  • RFP #T02425
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Advertise
  • Contact
  • Editorial Staff
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet