eHealth Survey Reveals a Gap Between the Benefits Consumers Think All Health Insurance Plans Should Cover and Those They Are Willing to Pay Extra For
Frustrated consumers’ idea of a fair price for health insurance is a fraction of today’s market average; health care is poised to be a factor in this fall’s mid-term elections
These are among the findings of eHealth’s nationwide survey of more than 1,700 consumers who purchased their ACA-compliant individual and family health insurance at eHealth.com. Special analysis is provided to identify variations in responses among men vs. women, younger adults vs. older adults, and subsidized consumers vs. the unsubsidized consumers who bear the burden of premium increases and who comprised 60 percent of survey respondents.
Three Key Findings from eHealth’s Survey
- Consumers’ idea of a fair price is hard to find in today’s market. The national average individual health insurance premium for unsubsidized consumers shopping for coverage at eHealth during the last open enrollment period was
$440 – a price the vast majority of survey respondents considered too high. When asked to identify a fair price, nearly four in 10 people cited$100 or less per month. Seventy-four percent agreed that a monthly premium over$200 was unfair. - Policyholders aren’t willing to pay extra for key ACA benefits. A majority of respondents agreed that all health insurance plans should provide coverage for mental health care (61 percent), maternity care (60 percent), and birth control (55 percent) – benefits the ACA already requires but which have been subjects of debate in legislative and policy circles. When asked if they are willing to pay more for these benefits, however, only 25 percent said they would do so for mental health care, 24 percent for maternity care, and 16 percent for birth control.
- Voters are bringing health care frustrations to the mid-term elections this fall. When asked how their feelings about health care and health insurance might influence their vote, two-thirds (66 percent) identified it as one of their top three issues. When asked whether they trust
Democrats orRepublicans more to make health care affordable or accessible,Democrats fared better thanRepublicans (31 percent vs. 18 percent) but 51 percent answered “Neither.”
A complete analysis of survey findings is available for download here and online at eHealth’s media center.
eHealth’s survey was conducted online in
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