DataMotion and Zipari Enter into Strategic Partnership to Boost Consumer Engagement
DataMotion secures and automates workflows that exchange sensitive data for a wide variety of customer-facing applications in health care, government, financial and insurance industries. For example, the DataMotion Secure Message Center solution, which integrates with Zipari's technology, provides a secure and private communications channel for members, health care providers and other stakeholders in patient care to efficiently access health plan services, increase response speed and enhance overall consumer satisfaction. The DataMotion Secure Message Center combined with the Zipari CX platform lets members and providers connect with health plan representatives using familiar email features within their portal account. The solution enables HIPAA compliance, so all exchanges can be private and protected. Other benefits enabled by the DataMotion solution include: regulatory compliance, risk mitigation against data breaches, and enhanced consumer safety.
"Security and privacy are critical for our member and provider-facing technologies, like our new portals," said
"Operationally, DataMotion data protection technology is transparent to end-users, operating behind the scenes and knitted into the standard self-service portal workflow," continued Riley. "Integrating DataMotion technology with the Zipari front-end and
Early into the production release, the DataMotion-Zipari solution is yielding encouraging results. For non-urgent matters, submitting a question via email is preferred and viewed as a convenience by both members and providers. Assured privacy and protection against hackers builds confidence and trust among users resulting in a higher level of engagement and satisfaction. Growing engagement translates into better ratings, which are an increasingly important metric used to compare and select health plans. In this context, secure messaging is an important tool for
"DataMotion partnering with Zipari is a win-win for everyone," said Bob Janacek, CEO DataMotion. "We are able to offer our customers best-of-breed, innovative technology under one platform. Zipari is bringing to market an entirely new way of looking at health plan portals, with an intensive focus on the consumer experience. DataMotion enriches that member experience with the seamless integration of secure messaging functionality built into the portal, giving them tools they need to communicate securely with the health plan service representatives."
Zipari is revolutionizing the consumerization of health insurance with the first and only CX platform built specifically for health plans. The company's CX products deliver an intuitive, retail-like and user-friendly experience for anyone who uses them. Zipari's suite of consumer engagement products and portals offer insights into every member touchpoint to improve the customer experience through personalization, intelligent processes and automation.
"Health insurers everywhere are transforming members' experiences with digital communication exchanges, unifying interaction between plans and consumers as much as possible," said Mark Nathan, CEO and founder of Zipari. "We're thrilled to partner with DataMotion, a company focused on secure data delivery services across the health care industry. As partners, Zipari and DataMotion can help health care payers focus on improving the technology that delivers an enhanced experience for consumers."
DataMotion secure message center services add web-mail, file exchange and web-forms natively to health plan member and provider portals and mobile apps. Members, patients, providers and business associates can then easily ask questions about their care, and share supporting files or images, such as x-rays or patient lab reports. Messages and files are routed to responsible individuals – such as provider team members or contact center agents for a response. Case numbers may be assigned for tracking in ticketing systems, and response notifications are sent via email to notify patients/providers of a waiting reply. For security and regulatory compliance reasons, message content is encrypted for data in motion and at rest. Detailed logging and tracking reports provide transaction history and proof for compliance audits.
For more information go to https://www.datamotionhealth.com/solutions/secure-message-center/.
About DataMotion
Since 1999, DataMotion secure data exchange technology has enabled organizations of all sizes to reduce the cost and complexity of delivering electronic information to employees, customers and partners in a secure and compliant way. Ideal for highly regulated industries, the DataMotion portfolio offers easy-to-use encryption solutions for email, file transfer, forms processing and customer-initiated contact. In the healthcare sector, DataMotion is an accredited HISP (health information service provider) of Direct Secure Messaging. The DataMotion Direct service enables efficient interoperability and sharing of a person's medical data across the continuum of care and their broader lives. DataMotion is privately held and based in
About Zipari
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SOURCE DataMotion
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