Retirement optimism climbs, but emotion-driven investing threatens growth - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Top Stories
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Advisor News
Top Stories RSS Get our newsletter
Order Prints
December 30, 2025 Top Stories
Share
Share
Post
Email

Retirement optimism climbs, but emotion-driven investing threatens growth

Photo illustration showing a senior citizen in a field of flowers with her eyes closed.
By Ayo Mseka

American workers are feeling more optimistic about their retirement finances, but that optimism may be masking some underlying risks.

This is according to the fifth annual Protected Retirement Survey from the Nationwide Retirement Institute. 79% of workers self-reported a positive outlook on their retirement savings – a 14-point increase from last year. The share of employees who feel on track with their retirement preparedness has also risen, from 65% in 2024 to 71% this year.

This improved retirement optimism is occurring despite uncertain market conditions, the survey pointed out. For some employees, this uncertainty has encouraged more active engagement: 44% of workers said that they are checking their retirement account balances more frequently in recent months because of market fluctuations.

However, for others, that same volatility has prompted reactive decisions, with 48% shifting their savings to more conservative assets, potentially sacrificing long-term growth for short-term reassurance – or locking in losses in down markets.  That number climbs to 54% among young people ages 22-34, who have longer investment time horizons.

Retirement optimism may mask underlying risks

But as the survey pointed out, this retirement optimism may be masking underlying risks.  As Cathy Marasco, leader of Protected Retirement at Nationwide explained, “while many workers say they feel optimistic about their retirement finances, our data shows that confidence doesn’t always translate into sound long-term decisions. Nearly half of respondents (48%) told us they moved their savings into more conservative investments during recent market swings and that number jumps to 54% among younger workers ages 22 to 34.”

Marasco added that for those with decades before retirement, these reactive moves may feel reassuring in the moment but can limit the long-term growth they’ll need. Market cycles often turn quickly, she pointed out. “For example,” she explained, “the S&P 500 fell 6% on April 4 but gained back 9.5% just five days later – and pulling back too soon can mean missing those rebounds. That tension between short-term comfort and long-term growth is one of the biggest hidden risks behind today’s optimism. “

A troubling reality

According to the survey, these findings underscore a troubling reality: Retirement confidence among American workers may not be grounded in financial knowledge. In fact, fewer than half of American workers correctly understand how compound interest works, which is one of the most essential and foundational concepts of retirement planning.

Similarly, Americans aged 50-75 averaged just 31% on a retirement-literacy quiz, although they expressed a high level of confidence in their preparedness, according to a study from The American College of Financial Services.

Having retirement confidence vs. being prepared

“These findings show that feeling confident isn’t the same as being prepared. Even confident investors make decisions that undermine their long-term financial security,” said Marasco. To prevent letting emotion drive decisions, workers should make sure they’re taking advantage of the best advice they can get from a financial professional or resources provided by many workplace retirement plans for those who may not have access to an advisor. They may also find security in innovative solutions that may be offered by their workplace retirement plan, like lifetime income investment options that can deliver protection without sacrificing growth, even in volatile markets.”

High confidence and emotion-driven decisions

The survey also said that workers’ higher level of retirement confidence sometimes coincides with their making more emotion-driven decisions. In sharing examples of these decisions, Marasco said that interestingly, the workers who feel the most confident about retirement are also more prone to making emotion-driven choices that can hurt them in the long run.  “They’re 10 points more likely to say they’ve acted on impulse and later regretted it, taking actions like selling at the bottom of the market, putting too much of their savings into a single asset, stopping retirement contributions altogether, or chasing returns by buying in too late after a rebound. Each of these moves may feel like the safe or smart choice in the moment, but they run against the fundamentals of long-term investing and can ultimately leave people with less savings when they need it most.”

Helping clients avoid emotion-driven decisions

To help clients avoid making emotion-driven decisions, Marasco said that advisors can be the steady hand that helps clients avoid decisions driven by fear or overconfidence.

“Our survey found that even among the most confident workers, many admitted to making emotional moves they later regretted,” she added. “Advisors can counter that by reminding clients to stay focused on their long-term goals, encouraging consistent contributions, and helping them understand the value of diversification and stress-testing their plans.”

In addition, Marasco said, there is an opportunity to help clients shift their mindset from asset accumulation to more of a focus on planning for retirement income – with many plan sponsors offering solutions that can help employees protect their assets and plan for guaranteed income in retirement, while still growing their nest egg.

“Even small, disciplined steps like increasing contributions by just 1% each year can add up to a significant difference over time,” Marasco said. “By grounding choices in a plan rather than in emotion, advisors can help clients build the confidence needed to reach their goals.”

For more insights on this survey data, see the Advisor Advocate Blog or view this infographic.

Edelman Data and Intelligence (DXI) conducted a national online 20-minute survey of n=500 private plan sponsors, n=100 public plan sponsors, and n=2,200 plan participants, on behalf of Nationwide from July 30th – August 13th, 2025.

© Entire contents copyright 2025 by InsuranceNewsNet.com Inc. All rights reserved. No part of this article may be reprinted without the expressed written consent from InsuranceNewsNet.com.

Ayo Mseka

Ayo Mseka has more than 30 years of experience reporting on the financial services industry. She formerly served as editor-in-chief of NAIFA’s Advisor Today magazine. Contact her at [email protected].

Older

Investor use of online brokerage accounts, new investment techniques rises

Newer

Structuring a successful insurance company sale

Advisor News

  • Retirement moves to make before April 15
  • Millennials are inheriting billions and they want to know what to do with it
  • What Trump Accounts reveal about time and long-term wealth
  • Wellmark still worries over lowered projections of Iowa tax hike
  • Wellmark still worries over lowered projections of Iowa tax hike
More Advisor News

Annuity News

  • New Allianz Life Annuity Offers Added Flexibility in Income Benefits
  • How to elevate annuity discussions during tax season
  • Life Insurance and Annuity Providers Score High Marks from Financial Pros, but Lag on User Friendliness, JD Power Finds
  • An Application for the Trademark “TACTICAL WEIGHTING” Has Been Filed by Great-West Life & Annuity Insurance Company: Great-West Life & Annuity Insurance Company
  • Annexus and Americo Announce Strategic Partnership with Launch of Americo Benchmark Flex Fixed Indexed Annuity Suite
More Annuity News

Health/Employee Benefits News

  • Studies from University of Maryland Describe New Findings in Hypertension (Use and Out-of-Pocket Costs of Antenatal Fetal Surveillance for Patients With Chronic Conditions): Cardiovascular Diseases and Conditions – Hypertension
  • Higher buprenorphine doses help patients stay in opioid use disorder treatment, new study finds
  • Minnesota’s uninsured rate jumped last year — and it could be going higher
  • Walz seeks to shake up Minnesota’s human services system amid fraud concerns
  • Higher buprenorphine doses help patients stay in opioid use disorder treatment, new study finds
More Health/Employee Benefits News

Life Insurance News

  • Thrivent plans to add 600 advisors this year
  • Third Federal Named a top Financial Services Company by USA TODAY
  • New Allianz Life Annuity Offers Added Flexibility in Income Benefits
  • Investors Heritage Promotes Andrew Moore to Executive Vice President; Names Him CEO of Via Management Solutions
  • Kansas City Life: Q4 Earnings Snapshot
More Life Insurance News

- Presented By -

Top Read Stories

More Top Read Stories >

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Elevate Your Practice with Pacific Life
Taking your business to the next level is easier when you have experienced support.

Your Cap. Your Term. Locked.
Oceanview CapLock™. One locked cap. No annual re-declarations. Clear expectations from day one.

Ready to make your client presentations more engaging?
EnsightTM marketing stories, available with select Allianz Life Insurance Company of North America FIAs.

Press Releases

  • ICMG Golf Event Raises $43,000 for Charity During Annual Industry Gathering
  • RFP #T25521
  • ICMG Announces 2026 Don Kampe Lifetime Achievement Award Recipient
  • RFP #T22521
  • Hexure Launches First Fully Digital NIGO Resubmission Workflow to Accelerate Time to Issue
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet