Veteran Industry Leader Joins New Division of Market Synergy Group
Topeka, Kan. (Sept. 3, 2025) — Market Synergy Group, Inc. is excited to announce that industry veteran Jason A. Kestler has joined the team as head of sales for the newly formed MSG Financial Distributors, a division of Market Synergy Group. In this pivotal role, Jason will lead the charge in expanding the MSG network’s footprint within broker-dealers and financial institutions while also overseeing all sales of registered annuity products.
Jason will leverage his nearly three decades of deep industry experience, strategic leadership and entrepreneurial vision in this role. He has built a reputation for driving growth through innovation, bold thinking, and an unwavering commitment to both clients and producers.
“Jason brings unmatched energy, insight and leadership to this new chapter of our network’s distribution strategy,” said Lance Sparks, founder of Market Synergy Group. “His proven track record and passion for innovation make him the ideal leader to help bring our vision for MSG Financial Distributors to life.”
Prior to joining Market Synergy Group, Jason served in executive leadership roles at Highland Capital Brokerage where he served as EVP and head of cross-channel distribution. He has also served as chief distribution officer of annuities, CEO of Branch Development Partners, and president and CEO of Kestler Financial Group, where he built one of the nation’s most recognized IMOs.
Jason’s creative approach to business and marketing has been featured in publications like Inc., Direct Marketing, Fortune Small Business and Senior Market Sales. In 2019, he earned alumni status from Harvard Business School, where he completed the globally recognized Advanced Management Program alongside 72 senior-level executives representing 40 countries, over an intensive four-month, six-day-a-week in-person program.
In addition to his professional accomplishments, Jason is a founding partner of both Annexus Group and Market Synergy Group. He has also served on numerous boards, including two separate terms on the Board of Directors for NAFA (National Association for Fixed Annuities), and is the founding co-chairman of IMAC (Insurance Marketers Advisory Council).
Jason lives in Leesburg, Va., with his wife, Emily, daughter, Grace, and son, Tripton.
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ABOUT MARKET SYNERGY GROUP
At Market Synergy Group, we leverage research, innovation, a passion for problem-solving and unconventional thinking to identify consumer planning challenges before they arise. We partner with reputable carriers to design and develop market-leading solutions that address these needs and collaborate with an exclusive network of IMO member-owners and elite advisors to distribute them, generating meaningful results for the individuals and families they serve. It’s this synergy — the interaction of multiple elements in a system to produce a combined effect greater than the sum of the individual elements — that sets us apart and propels our network to experience incremental success. Learn more at marketsynergy.net.
Contact: Ted Johnson
VP Sales, Market Synergy Group
Cell 515.777.9143
ted@marketsynergy.net
