URL Insurance Group Promotes Thomas Purcell to Leadership Team to Drive Growth in Pennsylvania Health Marketplace
Harrisburg, PA, September 25th, 2025 – URL Insurance Group has announced the promotion of Thomas Purcell, who will play a pivotal role in expanding the company’s presence in the Pennsylvania health insurance marketplace.
URL Insurance Group is proud to announce the promotion of Thomas Purcell to their leadership team, where he will play a pivotal role in expanding the company’s presence in the Pennsylvania health insurance marketplace.
Purcell, Health Plan Options Vice President, has been a key contributor to URL’s success since joining the Health Plan Options team in 2015. He was instrumental in launching the Apollo division, which delivers comprehensive employee benefits and payroll solutions tailored for HR professionals.
In his new leadership role, Purcell will spearhead strategic initiatives focused on the ACA/Pennie, ICHRA (Individual Coverage Health Reimbursement Arrangements), and employee benefits. Since 2024, he has led the development and implementation of innovative ICHRA solutions that are poised to transform the group health benefits landscape across Pennsylvania.
Purcell earned his Registered Employee Benefits Consultant (REBC) certification in 2021 and was recognized in the Central Penn Business Journal’s prestigious 40 Under 40 list in 2022. He has held multiple board and chairperson positions in both nonprofit and private sector organizations, reflecting his commitment to leadership and community engagement.
About URL Insurance Group
URL is a multi-faceted insurance products and services company, serving business owners and leaders, insurance agents, and professional advisors since 1986. They work in the lines of annuities, employee benefits, individual and family health insurance, life insurance and Medicare. URL employees 42 staff, and partners with agents in all 50 states.

