InsLyft to Acquire Wells Advantage Group of Farmington Hills, Michigan, Member of Advantage Insurance Network

FOR IMMEDIATE RELEASE - Farmington Hills, MI, August 29, 2024 – InsLyft, a rapidly-growing financial distribution company, proudly announces the acquisition of Wells Advantage Group, a well-established Michigan-based firm known for its excellence in life insurance distribution to independent financial advisors and insurance agents. This strategic acquisition brings Wells Advantage’s founder, Kenneth Clinesmith, CLU, LUTCF, and his seasoned team under the InsLyft umbrella, bolstering InsLyft’s distribution capabilities and reach.

"We are thrilled to join forces with Kenneth Clinesmith and his accomplished team," said Brian Schneier, CEO of InsLyft. "Kenneth's 40 years of expertise in life insurance and award-winning underwriting aligns perfectly with InsLyft's mission to transform the insurance distribution landscape. By integrating our best-in-class platform with Wells Advantage's rich history, we will enhance the advisor experience and broaden our impact across the country."

Kenneth Clinesmith, President of Wells Advantage Group, shared, "After 26 years of leading Wells Advantage, I am excited for our next chapter with InsLyft. This partnership ensures that the exceptional service and relationships we've cultivated will continue to thrive, and I look forward to the great future we will build together."

For more information about InsLyft's acquisition of Wells Advantage Group and how it will impact the insurance distribution landscape, contact Paige Fuoco at paige@hoydenbranding.com

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About InsLyft: InsLyft is one of the fastest-growing financial distribution companies, led by CEO Brian Schneier and President Allie Miller. The company is dedicated to elevating the insurance industry through proprietary insurance products, advanced AI-driven solutions, data enrichment, and comprehensive financial literacy education, all designed to support a holistic approach to financial planning for advisors.