Research from State University of Management Provide New Insights into Social Science (Development of an insurance industry image assessment index): Science – Social Science

2022 AUG 17 (NewsRx) -- By a News Reporter-Staff News Editor at NewsRx Policy and Law Daily -- Current study results on social science have been published. According to news reporting originating from State University of Management by NewsRx correspondents, research stated, “The article discusses the results of the study of consumer attitudes towards the insurance sector in the Russian Federation.”

The news correspondents obtained a quote from the research from State University of Management: “A low level of financial literacy, cases of fraud by insurers lead to the formation of a negative image of the insurance industry, even if the respondents have a positive experience of using insurance products. In world practice the relationship between reputation management of companies and their financial condition has been proven, however, a quantitative assessment of the insurance sector image has been not carried out earlier. The article offers a methodology for assessing the insurance sector image? using the author’s index, and provides an example of its calculation based on the Russian insurance market.”

According to the news reporters, the research concluded: “The developed indicator will allows to objectively assess the dynamics of consumer attitudes to insurance, and to conduct a cross-country comparison of the indicator.”

For more information on this research see: Development of an insurance industry image assessment index. Vestnik universiteta, 2022,0(6):150-155. (Vestnik universiteta - http://vestnik.guu.ru/?lang=en). The publisher for Vestnik universiteta is Publishing House of the State University of Management.

A free version of this journal article is available at https://doi.org/10.26425/1816-4277-2022-6-150-155.

Our news editors report that more information may be obtained by contacting O. I. Larina, State University of Management.

(Our reports deliver fact-based news of research and discoveries from around the world.)