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Radio’s On-The-Spot Brand Lovers [Radio and Television Business Report (RBR-TVBR)]
Radio and Television Business Report (RBR-TVBR)
What are the top advertisers using spot radio to connect with AM and FM radio listeners?
For the week ending
That would be Swiffer,the all-in-one mop and floor cleanser that P&G has made a common kitchen and household tool. In a new campaign, Swiffer spots enjoyed 33,311 spot plays at the radio stations tracked by Media Monitors.
Among paid advertisers using spot radio, Indeedis the big No. 1.
For auto insurers, Jake from State Farmis there — and no other auto insurance brands can be found this week.
Rounding out the Spot Ten is top QSR McDonald’s.
Liberty Mutual Insurance Appoints Neal Bhatnagar Executive Vice President, Major Accounts Casualty, Global Risk Solutions
The American College and Ameritas to Host Webinar on Diversity and Financial Empowerment
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