Citi Private Bank Appoints Ida Liu as Head of North America Asian Clients Group

<p class="bwalignc"><b>Ramps Up Wealth Management Services for Asian Ultra High Net Worth Clients</b></p><p><location value="LU/us.ny.nyc" idsrc="xmltag.org">NEW YORK</location> & <location value="LU/us.ca.sanfrn" idsrc="xmltag.org">SAN FRANCISCO</location> & <location value="LU/us.ca.losang" idsrc="xmltag.org">LOS ANGELES</location>--(BUSINESS WIRE)-- <org>Citi Private Bank</org> today announced the appointment of <person>Ida Liu</person>, Managing Director, as head of its newly formed <org>North America Asian Clients Group</org>. The group looks to capture additional market share from one of the world’s fastest growing ultra high net worth segments and expand the private bank’s coverage and services to Asian ultra high net worth families, focusing first in <location value="LU/us.ny.nyc" idsrc="xmltag.org"&gt;New York</location>, <location value="LU/us.ca.sanfrn" idsrc="xmltag.org">San Francisco</location> and <location value="LU/us.ca.losang" idsrc="xmltag.org">Los Angeles</location>. The group will add top industry talent as it builds its client base and expands to other U.S. markets. </p><p> “Citi Private Bank is uniquely positioned to serve the Asian ultra high net worth market with our unmatched global presence and all encompassing wealth management platform," said Ms. Liu. “We provide a highly customized set of solutions for our Asian clients, including tactical trading and investment ideas, real estate strategies, cross border trust and estate planning, foreign exchange and global reporting,” she continued. </p><p> With a presence in <location value="LR/asp" idsrc="xmltag.org">Asia</location> for over 100 years, Citi’s global reach and comprehensive platform offer a significant competitive advantage. Today, <org value="NYSE:C" idsrc="xmltag.org">Citi</org> does business in 160 countries, with 76 locations across <location value="LR/asp" idsrc="xmltag.org">Asia</location> in 19 markets. Working with one third of the world’s billionaires, <org value="NYSE:C" idsrc="xmltag.org">Citi</org> is the largest wealth manager in <location value="LR/asp" idsrc="xmltag.org">Asia Pacific</location> and was ranked the Best Private Bank in <location value="LR/asp" idsrc="xmltag.org">Asia</location> in 2011 by <i>FinanceAsia</i>. The North America Asian Clients group will leverage Citi’s existing and expansive presence in <location value="LR/asp" idsrc="xmltag.org">Asia</location>, by linking ultra high net worth clients in the U.S. to Asian markets and vice versa, in order to better serve clients globally. </p><p> “Ida is the ideal individual to lead this initiative, given her global work experience and extensive investment and client management background," said <person>Peter Charrington</person>, Chief Executive Officer of <org>Citi Private Bank</org>, <location value="LB/nam" idsrc="xmltag.org">North America</location>. “Under her leadership, we are well positioned to deliver solutions that meet the unique needs and aspirations of this market. Over time, we expect to be the dominant wealth manager serving Asian ultra high net worth families and individuals across the major cities of the U.S. and <location value="LC/ca" idsrc="xmltag.org">Canada</location>." </p><p> “For many of the families we work with, our global presence and experience, especially in <location value="LR/asp" idsrc="xmltag.org">Asia</location>, coupled with our comprehensive wealth management capabilities make a compelling proposition,” said <person>Deepak Sharma</person>, Chairman, <org>Citi Private Bank</org>, who is based in <location value="LC/sg" idsrc="xmltag.org">Singapore</location>. “North American clients with ties to <location value="LR/asp" idsrc="xmltag.org">Asia</location> feel that <org value="NYSE:C" idsrc="xmltag.org">Citi</org> understands their needs. They tend to be very global in their investment orientation and are attracted to international capital markets. Likewise, we are well positioned to help clients resident in <location value="LR/asp" idsrc="xmltag.org">Asia</location> to navigate and invest in North American markets.” </p><p> Ms. Liu is a Senior Private Banker based in Citi Private Bank’s <location value="LU/us.ny.nyc" idsrc="xmltag.org">New York</location> office and focuses on providing strategic advice and tailored solutions to ultra high net worth individuals and families. Ms. Liu has extensive global work experience and was previously an investment banker in both <location value="LU/us.ny.nyc" idsrc="xmltag.org">New York</location> and <location value="LC/hk" idsrc="xmltag.org">Hong Kong</location>. She is a recipient of the 2011 Top 50 Outstanding Asian Americans in Business award and also serves as an Advisor to Asia Society’s President’s Circle and Asia Foundation’s <location>Lotus Circle</location>, among other affiliations. In leading the <location value="LB/nam" idsrc="xmltag.org">North America</location> effort to further build a domestic Asian client base, she will work closely with the <org>Citi Private Bank</org> teams in <location value="LC/ca" idsrc="xmltag.org">Canada</location> and <location value="LR/asp" idsrc="xmltag.org">Asia</location>, which have strong penetration into the global Asian high net worth segment. </p><p><b>About <org value="NYSE:C" idsrc="xmltag.org">Citi</org></b></p><p><org value="NYSE:C" idsrc="xmltag.org">Citi</org>, the leading global financial services company, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. <org value="NYSE:C" idsrc="xmltag.org">Citi</org> provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. </p><p></p><p><img alt="" src="http://cts.businesswire.com/ct/CT?id=bwnews&sty=20110919005456r1&sid=acqr4&distro=nx" /><span class="bwct31415" /></p><p><org value="NYSE:C" idsrc="xmltag.org">Citi</org><br /><person>Natalie Marin</person>, 212-816-8022<br /><a href="mailto:[email protected]">[email protected]</a></p><p>Source: <org value="NYSE:C" idsrc="xmltag.org">Citi</org></p>