May 28, 2026 Newswires

New York Life Launches “The Assist,” a docuseries featuring U.S. Men’s National Soccer Team stars and the people who helped make their dreams real

Business Wire

Featuring U.S. Soccer’s Tyler Adams, Tim Ream and Matt Turner, the series celebrates the mentors, family members and communities who helped turn their dreams into success

NEW YORK--(BUSINESS WIRE)--
New York Life today announced the launch of “The Assist,” a short-form docuseries that looks beyond performance on the field to the people who made it possible. The series, which debuted at www.newyorklife.com/theassist features USMNT players Tyler Adams, Tim Ream and Matt Turner alongside the coaches, mentors, and family members who believed in them early and helped shape their paths to the world stage.

“I wouldn’t be where I am today without the many coaches, mentors, teammates and family members who believed in me on this journey,” said Tim Ream, a captain of the USMNT. “I’m proud to be part of New York Life’s ‘The Assist’ because it honors those relationships and highlights the importance of having a strong support system to help you achieve your dreams.”

“The Assist” docuseries includes:

Tyler Adams reconnecting with former teammate Bradley Wright-Phillips, who set the standard when Adams first entered a professional locker room as a 15-year-old rookie. That friendship and deep respect is also evident in Adams’ relationship with his brothers, who pushed each other to be better.
Tim Ream’s return to the St. Louis warehouse where coaches Tommy Howe and Kevin Kalish built the fundamentals that still define his game today. Away from the field, Ream credits his wife, whose perspective and support have helped him sustain one of the longest careers in U.S. soccer.
Matt Turner’s journey from walk-on goalkeeper to international star, with the support of coach Javier Decima, who helped Turner see his own potential long before he could see it himself. Off the pitch, Turner credits his sisters, who pushed him to get in goal and continued to believe in him all the way to the world stage.

Leading up to and during the international tournament, “The Assist” will also be activated throughout a series of community events, clinics and other experiences celebrating the USMNT and supporting the sport’s continued development at all levels. New York Life has also committed $15 million over three years to partnering with organizations developing the next generation of coaches and mentors through the New York Life Foundation’s Coaching the Future initiative.

"The Assist" is an expression of New York Life's "More powerful, together" brand promise and reflects the company’s belief that guidance-led financial planning and the right advisor relationship, like the right coach, can change the trajectory of a life.

“At New York Life, we know the biggest wins, on the field or in life, are rarely accomplished alone,” said Aaron Ball, executive vice president and head of the Foundational Business at New York Life. “That belief is at the heart of our brand and reflected in what our 12,000 agents and advisors deliver every day: guidance, partnership, and the kind of ‘assist’ that helps people move forward with confidence. ‘The Assist’ is a powerful expression of how the right support from a trusted advisor can help our clients achieve more together.”

Content from “The Assist” will continue to be released across New York Life’s owned and social platforms in the coming weeks, surrounding this summer’s competition.

ABOUT NEW YORK LIFE

New York Life Insurance Company (www.newyorklife.com), a Fortune 100 company founded in 1845, is the largest¹ mutual life insurance company in the United States and one of the largest life insurers in the world. Headquartered in New York City, New York Life’s family of companies offers life insurance, disability income insurance, retirement income, investments, and long-term care insurance. New York Life has the highest financial strength ratings currently awarded to any U.S. life insurer from all four of the major credit rating agencies.²

¹Based on revenue as reported by “Fortune 500 ranked within Industries, Insurance: Life, Health (Mutual),” Fortune magazine, 9/30/2025. For methodology, please see https://fortune.com/company/new-york-life-insurance/.

²Individual independent rating agency commentary as of 10/28/2025: A.M. Best (A++), Fitch (AAA), Moody’s Investors Service (Aa1), Standard & Poor’s (AA+).

ABOUT U.S. SOCCER

Founded in 1913, U.S. Soccer, a 501(c)(3) nonprofit, is the official governing body of the sport in the United States. Our vision is clear; we exist in service to soccer. Our ambition is to ignite a national passion for the game and elevate its power to unite, inspire, and uplift. We believe soccer is more than a sport; it is a force for good. We are focused on three areas: U.S. Soccer Everywhere, making soccer the #1 played sport in every community in America; U.S. Soccer is Yours, ensuring everyone feels ownership of soccer’s future in the U.S., and U.S. Soccer Success, winning major tournaments, including World Cups. Together, the future of the game is ours to build. For more information, visit ussoccer.com/ourvision.