How Insurers Use Technology to Improve Engagement: SPLICE Software Included in Independent Research

CALGARY, Alberta, July 12, 2016 /PRNewswire/ -- SPLICE Software, an automated communications technology leader, today announced that the company was cited in the March 2016 Forrester report, Brief: IoT And Analytics Startups Can Turn Insurers Into "The Good Guys".

"We built this company around the belief that technology can be a game-changer for businesses that embrace it," said Tara Kelly, CEO and President of SPLICE Software. "In that sense, we believe that our citation in the Forrester brief validates our business model. It's a new era in customer service, and companies that recognize that and deploy technology that enables more effective outreach will be the winners."

SPLICE Software designs products that help companies apply data effectively to take advantage of "micro-moments" — fleeting instances when customers determine preferences and make buying decisions. Using SPLICE products, insurers and companies in other industries can deliver personalized service across the communication continuum, including voice, text, social media and email platforms. Insurance carriers and broker-agents can use SPLICE to collect and share homeowner data on a compliant, secure infrastructure, making data work harder for the benefit of customers as well as the companies that use it.

The Squawk™ Connect n' Contact solution provides critical support for connected home programs by working with insurance companies and IoT innovators and smart home applications to deliver personalized service via mobile apps. With Squawk™ Connect n' Contact, companies can streamline customer interactions and send alerts about connected home issues such as water leaks and appliance malfunctions detected by sensors. Using SPLICE Software's integrated communication capabilities, insurers can prevent losses and increase customer satisfaction.

"It's time for new ways of thinking about delivering timely, personalized customer service," Kelly noted. "When insurers can tap into the data generated by connected home products and use their own customer data more effectively, they can deliver peace of mind while minimizing risk exposure. This approach is not only good for the bottom line, it also strengthens customer relationships and builds brand loyalty."

Using SPLICE Software solutions, insurance companies can reach out to customers for a variety of purposes, including renewals or upgrades, late payments, safety alerts and claims processing information in the aftermath of natural disasters. As more connected home devices come online, data from smart water leak detectors, smoke alarms and other IoT-enabled devices will help insurers reduce property damage claims by proactively responding to warnings.

Learn more about SPLICE Software at www.splicesoftware.com. View the Forrester report, "Brief: IoT and Analytics Startups Can Turn Insurers into 'the Good Guys,'" here (subscription required for access).

About SPLICE Software:

SPLICE Software is the premier service providing custom solutions connecting corporate and consumer across all mediums of automated communication. SPLICE creates real-time, data-driven engagement that builds brand loyalty. SPLICE Clients are able to authentically interact with their consumers in a personalized fashion that takes into account permissions and preferences – and leverages those to create proactive, relevant communications. By this method, SPLICE improves the customer experience. With its patent-pending human voice software, SPLICE's speech-to-speech™ solutions give your brand a voice. For more information on SPLICE visit their website at http://www.splicesoftware.com. Or, connect via LinkedIn and Twitter at https://www.linkedin.com/company/splice-software-incorporated and @SPLICESoftware, respectively.

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SOURCE SPLICE Software