Driving Demands Prompt Second-Car Surge
New research released today from LV=, the
Work requirements are the main reason, with two in five (40%) clocking up the miles thanks to a longer commute and nearly a third (30%) spending more time on the road for work purposes. It's also the top reason for people to purchase a second car (37%).
The research also reveals that second cars have become an increasingly important part of modern family life. Family journeys are the second most popular reason for purchasing a second car (30%), and nearly a quarter (24%) of people say taking children to and from new hobbies has driven up this year's mileage. Around one in seven (15%) also regularly use it for the school run.
To cater to these trends, LV= has become the latest insurer to provide a multi car product for drivers. Despite the
Despite the rising reliance on second cars, LV='s research also suggests they are under-appreciated and the unsung hero of modern lifestyles. On average, they run around 844 miles per month with more than half (51%) helping out with the weekly shop and more than a quarter (26%) doing the daily commute. In fact, the second-car economy is now worth
Urging people to celebrate the unsung heroes of modern households, LV= Managing Director of
To stand up for these under-appreciated second cars and encourage others to do the same, LV= is offering one family the chance to win their second car a special holiday. Entrants just need to visit facebook.com/LV and complete the sentence 'I love my second car because...' to be in a chance of winning [7].
To find out more about LV= multi car insurance, visit https://www.lv.com/car-insurance/multi-car-insurance.
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