Corporate Insight Announces Annual Digital Member Experience Awards in Health Plans, Highlighting the Growth of Cost Estimator Tools
New Monitor Awards showcase digital trends and best practices in mobile ID cards, message centers and educational procedure estimates
"In 2022, health insurers made significant investments in upgraded tools and resources to help members make more informed choices about their care," said
In the Cost Estimator Tools category, UnitedHealthcare wins a gold medal for its comprehensive treatment cost results, guided and predictive search process, and detailed cost estimates with educational information about the procedure. Members can toggle to view results in list or map views, and notably the insurer informs members whether the estimated out-of-pocket cost is above, at or below average procedure costs.
Cigna wins a gold medal in the Mobile ID Cards category for its plethora of plan details, support resources and viewing capabilities. The firm includes a helpful glossary of card abbreviations, quick access to customer service, and features the only mobile app printing capabilities seen in the coverage group. A share button lets iPhone users access AirDrop as well as print, copy and save features.
In the Message Centers category, Anthem BCBS earns a gold medal for its robust and easily accessible center, where members receive a range of filter options as well as the ability to star messages for filing in an Important folder. Notably, the firm stores all agent chat history in its Message Center and allows members to attach a host of file types in messages without imposing a character limit.
About Corporate Insight
Corporate Insight delivers competitive intelligence, user experience research and consulting services to the nation's leading healthcare, insurance and financial services institutions. As the recognized industry leader in customer experience research for over 30 years, we have been the trusted partner to corporations seeking to improve their digital capabilities and user experience. Our best-in-class research platform and unique approach of analyzing the actual customer experience helps corporations advance their competitive position in the marketplace.
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SOURCE Corporate Insight



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