American Family Insurance Supports University of Wisconsin-Madison All Campus Party Day of Service

MADISON, Wisconsin, April 26 -- American Family Insurance issued the following news release:

American Family Insurance, as part of its partnership with the University of Wisconsin - Madison, recently supported the Wisconsin Alumni Student Board during their week-long campus party, specifically the Day of Service. The Day of Service offered students the opportunity to give back, advocate for causes and be aware of how they can make a difference in the world.

American Family had a booth space where two of our brand partners, UW Men's head basketball coach Greg Gard, and Mark Tauscher, ESPN radio host and former Green Bay Packer, worked alongside employees.

In coordinating with the American Family Children's Hospital, American Family identified a need for crayons in zip-locked baggies for kids who come in need of care, since crayons are typically taken home by the child or thrown away. The American Family booth served as a collection and assembly area, where students were encouraged to bring crayons to donate, and/or help in assembling zip locks bags.

Approximately 6,000 crayons were delivered to the hospital at day's end.

About American Family Insurance

Madison, Wisconsin-based American Family Insurance group is the nation's 13th-largest property/casualty insurance group and ranks No. 315 on the Fortune 500 list. The company sells American Family-brand products, including auto, homeowners, life, business and farm/ranch insurance, primarily through its exclusive agents in 19 states. American Family affiliates (The General and Homesite) also provide options for consumers who want to manage their insurance matters directly over the internet or by phone. Web www.amfam.com; Facebook www.facebook.com/amfam; Twitter www.twitter.com/amfam.