Sterling Insurance Announces Sterling Critical Condition Product - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Newswires
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Advertise
    • Contact
    • Editorial Staff
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Newswires
Newswires RSS Get our newsletter
Order Prints
November 27, 2012 Newswires
Share
Share
Tweet
Email

Sterling Insurance Announces Sterling Critical Condition Product

PR Newswire Association LLC

BELLINGHAM, Wash., Nov. 27, 2012 /PRNewswire/ -- Sterling Insurance announces the launch of Sterling Critical Condition, underwritten by Sterling Life Insurance Company, an insurance plan that pays a lump-sum dollar amount directly to the insured upon diagnosis of a covered condition. The plan covers up to 11 critical illnesses: cancer, stroke, heart attack, paralysis, loss of sight, loss of speech, deafness, benign brain tumor, major organ transplant, severe burns, and kidney failure. 

With up to 24 different options, there is a plan that fits most needs and budgets.  The product offers 3 types of lump-sum coverage plans: cancer only, critical condition only and combination cancer and critical condition.  Plans are offered in most U.S. states from Sterling insurance agents.

Sterling Critical Condition was developed to help pay for out-of-pocket expenses typically not covered by major medical plans. Upon diagnosis or treatment for a covered condition, the policy pays a lump sum directly to the insured. The benefits can be used however is most beneficial, such as making mortgage payments, replacing lost income from work, and helping with co-payments and deductibles.  All of this helps ease the financial burden of a critical illness and allows the insured to focus on recovery.

"Major medical insurance does not cover all expenses incurred when a person has cancer or a critical illness," said Gerald Riley, Vice President of Product Development of Sterling Insurance.  "Often there are indirect costs like loss of income due to missed work, travel expenses, childcare expenses or payments for experimental or alternative treatments.  Sterling's Critical Condition plan is specifically designed to pay for such expenses, above and beyond what is covered by a major medical plan."

To speak to a Sterling representative or for more information, call 1-888-301-2748 (TTY line: 711) or visit www.sterlinginsurance.com

About Sterling

Sterling Insurance, established in 1958, is licensed in 50 states, plus Washington, D.C., and has sales offices across the country.  Sterling Insurance is a division of Windsor Health Group (WHG) which also includes Windsor Health Plan.   The company has executive offices in Atlanta, GA with operational centers in Nashville, TN and Bellingham, WA.  Windsor Health Group is a subsidiary of Munich Health North America, Inc.

Contact:
Carrie Bibb, Product Manager
[email protected]
360-392-9332

SOURCE Sterling Insurance

Wordcount:  361

Older

YourLifeSolution.com Wants to Add State Farm Life Insurance Quotes to their Site, They are Currently Only Offered on StateFarm.com

Newer

Bounce House Injuries Report Overstates The Danger of Inflatable Play Structures

Advisor News

  • Study finds more households move investable assets across firms
  • Could workplace benefits help solve America’s long-term care gap?
  • The best way to use a tax refund? Create a holistic plan
  • CFP Board appoints K. Dane Snowden as CEO
  • TIAA unveils ‘policy roadmap’ to boost retirement readiness
More Advisor News

Annuity News

  • $80k surrender charge at stake as Navy vet, Ameritas do battle in court
  • Sammons Institutional Group® Launches Summit LadderedSM
  • Protective Expands Life & Annuity Distribution with Alfa Insurance
  • Annuities: A key tool in battling inflation
  • Pinnacle Financial Services Launches New Agent Website, Elevating the Digital Experience for Independent Agents Nationwide
More Annuity News

Health/Employee Benefits News

  • Providers fear illness uptick
  • JAN. 30, 2026: NATIONAL ADVOCACY UPDATE
  • Advocates for elderly target utility, insurance costs
  • National Health Insurance Service Ilsan Hospital Describes Findings in Gastric Cancer (Incidence and risk factors for symptomatic gallstone disease after gastrectomy for gastric cancer: a nationwide population-based study): Oncology – Gastric Cancer
  • Reports from Stanford University School of Medicine Highlight Recent Findings in Mental Health Diseases and Conditions (PERSPECTIVE: Self-Funded Group Health Plans: A Public Mental Health Threat to Employees?): Mental Health Diseases and Conditions
More Health/Employee Benefits News

Life Insurance News

  • AM Best Affirms Credit Ratings of Etiqa General Insurance Berhad
  • Life insurance application activity hits record growth in 2025, MIB reports
  • AM Best Revises Outlooks to Positive for Well Link Life Insurance Company Limited
  • Investors holding $130M in PHL benefits slam liquidation, seek to intervene
  • Elevance making difficult decisions amid healthcare minefield
Sponsor
More Life Insurance News

- Presented By -

Top Read Stories

More Top Read Stories >

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Elevate Your Practice with Pacific Life
Taking your business to the next level is easier when you have experienced support.

ICMG 2026: 3 Days to Transform Your Business
Speed Networking, deal-making, and insights that spark real growth — all in Miami.

Your trusted annuity partner.
Knighthead Life provides dependable annuities that help your clients retire with confidence.

8.25% Cap Guaranteed for the Full Term
Guaranteed cap rate for 5 & 7 years—no annual resets. Explore Oceanview CapLock FIA.

Press Releases

  • Financial Independence Group Marks 50 Years of Growth, Innovation, and Advisor Support
  • Buckner Insurance Names Greg Taylor President of Idaho
  • ePIC Services Company and WebPrez Announce Exclusive Strategic Relationship; Carter Wilcoxson Appointed President of WebPrez
  • Agent Review Announces Major AI & AIO Platform Enhancements for Consumer Trust and Agent Discovery
  • Prosperity Life Group® Names Industry Veteran Mark Williams VP, National Accounts
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Advertise
  • Contact
  • Editorial Staff
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet