Quicken Loans Raises Nearly $400,000 for The ALS Association’s Walk to Defeat ALS, Far Exceeding Goal of $250,000
“This year, I asked Quicken Loans and our family of companies to double the
ALS, more commonly referred to as Lou Gehrig’s disease, is a progressive neurodegenerative disease that attacks nerve cells and pathways in the brain and spinal cord. When the cells die, voluntary muscle control and movement dies with them. Each year, 5,600 people in the U.S. are diagnosed with ALS, and every 90 minutes, someone dies as a result of the disease.
This year, Quicken Loans and sister company Fathead, the leading brand in sports and entertainment graphic products, served as official sponsors of the
“We are so appreciative of the enthusiasm and support that Bill and the entire Quicken Loans family of companies brought to our walks,” said Michigan ALS Association’s Executive Director
The mission of
The group also is dedicated to empowering those affected with this traumatizing disease to live fuller lives by providing them with compassionate care and support.
“I have been truly honored to serve as the corporate chair of the Detroit Walk for the past two years in an effort to bring awareness to this disease and to lead the charge in raising funds that will hopefully someday lead to a cure for all those suffering with ALS,” said Emerson.
Quicken Loans’ donations were raised through individual team member contributions, auctions, and creative team competitions that included themed lunches, bake sales and barbeques.
“Money raised by Quicken Loans and its family of companies will impact the ALS community greatly with funds going directly to ALS Certified Centers serving more than 400 local patients and families with patient advocacy and education,” said Orsted.
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Read the full story at http://www.prweb.com/releases/2010/12/prweb4902394.htm


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