Polk Named to 2010 InformationWeek 500 List of Top Technology Innovators Across America

SOUTHFIELD, Mich. and MONARCH BEACH, Calif., Sept. 15 /PRNewswire/ -- R. L. Polk & Co., the premier provider of automotive information and marketing solutions, was named to the 2010 InformationWeek 500, an annual listing of the nation's most innovative users of business technology. The 2010 list was revealed last night at a gala awards ceremony at the exclusive InformationWeek 500 Conference taking place in Dana Point, Calif. This is the second consecutive year Polk has been named to this prestigious list of technology innovators.

"As a 24x7 data provider to customers in the automotive industry, we undertook an innovative project to implement tiered storage and data deduplication concepts through our development, test and production environments," said Kevin Vasconi, senior vice president and chief information officer at Polk. "Our implementation significantly enhances Polk's ability to improve time to market for introducing new products and services, and it streamlines our customer on-boarding activities."

As part of this effort, Polk was able to implement enhanced storage solutions throughout the business. In addition, Polk implemented a world-class disaster recovery solution with real time data replication and eliminated tape and offsite storage needs.  

"For 22 years, the InformationWeek 500 has honored the most innovative users of business technology," said InformationWeek Editor In Chief Rob Preston. "As we start to emerge from the worst recession in decades, the IT focus is now on driving growth -- new sources of revenue, new relationships with customers, even new business models. This year's ranking placed special emphasis on those companies and business technology executives leading that charge."

InformationWeek identifies and honors the nation's most innovative users of information technology with its annual 500 listing and also tracks the technology, strategies, investments and administrative practices of America's best-known companies. The InformationWeek 500 rankings are unique among corporate rankings as it spotlights the power of innovation in information technology, rather than simply identifying the biggest IT spenders.  

Additional details on the InformationWeek 500 can be found online at http://www.informationweek.com/iw500/.

About R. L. Polk & Co.

R. L. Polk & Co. is the premier provider of automotive information and marketing solutions.  Polk collects and interprets global data, and provides extensive automotive business expertise to help customers understand their market position, identify trends, build brand loyalty, conquest new business and gain a competitive advantage. Polk helps automotive manufacturers and dealers, automotive aftermarket companies, finance and insurance companies, advertising agencies, media companies, consulting organizations, government agencies and market research firms make good business decisions. A privately held global firm, Polk is based in Southfield, Michigan with operations in Australia, Canada, China, France, Germany, Japan, Spain, the United Kingdom and the United States. For more information, please visit www.polk.com

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SOURCE R. L. Polk & Co.