LOMA Takes Customer Service Training to New Heights

ATLANTA, May 1, 2012 /PRNewswire/ -- Recent research has found that more than 8 in 10 consumers would pay 25 percent more to ensure superior customer service; on the flip side, the same number of consumers stopped doing business with a company because of a bad customer service experience and shared the experience with their friends and families.*   Clearly, in a highly competitive market, excellent customer service can differentiate a company and drive overall growth. 

With statistics like those in mind, coupled with meeting members' needs by consistently developing flexible delivery channels for insurance industry education, LOMA has launched Customer Service for Insurance Professionals (ACS 101). The course provides a comprehensive view of the customer service role, as well as insurance-specific information and skills-based training.  The learning resources blend rich multi-media content with job-relevant scenarios to create an interactive environment in which learners are able to practice customer service skills. 

"We were privileged to work with customer service leaders from 18 insurance and financial services organizations to create a course tailored specifically to the industry's needs," said Kathy Milligan, FLMI, ACS, vice president of LOMA Education & Training.  "Our goal in developing Customer Service for Insurance Professionals was to ensure that member companies could provide their employees with the latest in customer service training in a flexible and highly interactive online environment. The course engages and even entertains employees as they develop business acumen and practice skills that are vital to their success as service professionals."

This new learning solution is the latest in the suite of online, interactive courses created specifically for insurance and financial services professionals that includes the popular Need 2 Know curriculum.   

For more information about LOMA's Customer Service for Insurance Professionals, please visit loma.org.

*Harris Interactive, TechCrunch survey

About LOMA
Established in 1924, with 1,200 plus member companies in over 80 countries, LOMA is committed to a business partnership with its world-wide members in the insurance and financial services industry to improve their management and operations through quality employee development, research, information sharing, and related products and services. To find out more about LOMA and the learning opportunities it offers, visit LOMA's Web site at www.loma.org.

SOURCE LOMA