IntelliQuote Educates Consumers About the Risks and Benefits Associated with Employer Provided Life Insurance Protection

El Dorado Hills, Calif. (PRWEB) June 18, 2013

IntelliQuote, a revered online life insurance agency, is taking strides to educate consumers about the risks and benefits associated with employer provided life insurance protection. Spearheaded by the IntelliQuote leadership team, this initiative is intended to help consumers understand how to take advantage of the life insurance protection available to them.

Founded in 1997, IntelliQuote has since established a reputation as a leading online life insurance agency. Delivering unrivaled customer care and instantaneous life insurance quotes from the industry’s top rated carriers, IntelliQuote is the agency of choice for consumers nationwide. In addition, IntelliQuote has become a leading provider of life insurance centric educational materials, which are disseminated through a variety of online channels including: Facebook, Twitter, email marketing and IntelliQuote’s own Life Insurance Blog.

The latest educational initiative, to come from the IntelliQuote team, is intended to help consumers understand how and when to take advantage of employer provided life insurance coverage. The entire IntelliQuote team is working to shed light on the topic through online messaging and direct customer communications. As they connect with consumers, IntelliQuote is focusing much of their messaging on the inherent risks of depending solely on one’s employer provided coverage; risks which include the loss of protection, high premiums and more.

The average organization provides each employee with a life insurance benefit equal to roughly one to two years of salary. Though many consumers are under the impression that this is an adequate amount of coverage, it is actually far less than the average family would need in the case of the unexpected. IntelliQuote instead encourages consumers to complete a needs analysis to determine just how much coverage they should in fact carry. Once they understand their needs, IntelliQuote stresses the importance of buying adequate, private protection.

IntelliQuote is also leveraging this initiative to remind consumers that the loss of one’s job also translates to the loss of one’s employer provided life insurance protection. Many are surprised to learn that employer provided policies are no longer viable if employment is terminated for any reason; even if the employed is no longer able to work due to an illness or disability. In the case that an employee is terminated, as a result of health complications, they not only lose their group coverage but they are likely to be deemed uninsurable; at a time when coverage is most critical. If an employee is laid off or terminated, for any reason, their employer provided coverage also ends with immediacy. Those who find themselves in this situation may be unable to secure private coverage due to health and/or other risk factors. The unpredictability of one’s employment status is another reason IntelliQuote is committed to helping consumers understand the importance of carrying private life insurance protection.

“This is a topic about which we are very passionate,” said Gary Lardy, President and CEO of IntelliQuote. “We never like to hear from consumers who find themselves out of work and facing uncertainty. We instead encourage consumers to purchase adequate, private life insurance and to consider their employer provided coverage as added security.”

Through this initiative IntelliQuote is not only addressing the risks associated with depending solely on employer provided life insurance; they are also helping consumers understand how and when to take advantage of group coverage. In fact, the IntelliQuote team is encouraging those with free employer provided coverage to enroll and take full advantage of this added protection. In the case one’s level of health or age makes it too costly to secure private life insurance, IntelliQuote encourages these individuals to inquire about purchasing added coverage through their employer. Though there is generally a relatively conservative limit on the level of coverage one can buy in this instance, it is a great option for those who would face high premiums if they were to purchase coverage on their own.

“It’s not that we’re discouraging consumers from taking advantage of the life insurance protection offered to them through their employers, we’re encouraging them to explore all of their options,”
added Lardy.

Through this extensive educational campaign IntelliQuote is successfully connecting with and empowering consumers nationwide. Having received an overwhelmingly positive response through social media and blog interaction, the team is just getting started. Stay tuned for more announcements from the IntelliQuote family, in the near future, as they continue to shed light on this and other trending topics that impact the average American consumer.

ABOUT INTELLIQUOTE
Headquartered in El Dorado Hills, California, Intelliquote is a highly respected innovator in the online life insurance industry. Offering instant quotes, unrivaled customer service and access to the most competitive life insurance products on the market; IntelliQuote is the undisputed leader in the space. For more information, visit http://www.intelliquote.com or call 1-800-963-6405.

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