2019 Senior Consumer Survey Finds 52 Percent of Americans Ages 65+ are Open to Telehealth

American Well commissioned Harris Poll to conduct an online study among over 2,000 adults to measure usage and sentiments toward telehealth. The results are weighted to be representative of the American adult population across standard demographics. Of the adults surveyed, 20 percent were seniors over the age of 65i. Key findings include:
- More than half of seniors are willing to use telehealth. Despite the fact that current senior utilization of telehealth is low—only one percent of seniors have ever had an online doctor's visit—52 percent of seniors are willing to have a telehealth visit, meaning that approximately 25 million Americans over the age of 65 are willing to use telehealth.
- Seniors believe telehealth can deliver faster, more convenient care. Faster healthcare service is identified by 73 percent of seniors as the main driver behind their willingness to use telehealth. Seniors also view telehealth as a way to save time (58 percent) and money (54 percent) and gain better access to providers (53 percent).
- Prescription renewals and chronic care stand out as seniors' most valued telehealth services. Of the seniors who are willing to use telehealth, 84 percent said they would use it for prescription renewals and 67 percent of seniors said they were open to using video visits to manage chronic conditions. This is important, as 87 percent of seniors have at least one chronic disease and 68 percent of Medicare beneficiaries have multiple chronic conditionsii.
- Barriers to telehealth adoption include reimbursement. A major barrier to adoption for those willing to use telehealth has been reimbursement. Up until the implementation of the
Centers for Medicare and Medicaid Services' (CMS) new rules, access to telehealth for seniors has been limited. Starting in plan year 2020, however, telehealth will be reimbursed as part of Medicare Advantage plans. These additional benefits will offer seniors access to virtual doctors in their basic benefit packages, giving them the option to receive healthcare services from places like their home, regardless if they live in rural or urban areas. - Senior experience with video calls is surprisingly high, but not for healthcare. 45 percent of Americans, 65+, have participated in video calls – such as FaceTime,
Skype or Google Hangout – reinforcing the fact that many seniors are comfortable with technology. What's more, 25 percent of seniors are currently using a mobile phone health app, and of those, 27 percent are using their health plan's mobile app. - Nearly two-thirds of seniors would go to emergency room for urgent care. More than any other patient age group, seniors said they would go to the emergency room in the middle of the night for an urgent care issue. This increased willingness to use the ER for urgent care suggests there is an opportunity to educate and direct seniors to more appropriate care settings, including telehealth. CMS recently introduced its Emergency Triage, Treat and Transport (ET3) payment model, which will allow ambulances to take seniors to the urgent care center, doctor's office, or treat them via telehealth instead of sending them to the emergency room. While only in its pilot stage, if adopted nationally this model could save Medicare more than
$500 million a yeariii.
"There's tremendous opportunity to engage and support seniors with telehealth," said Danielle Russella, President of Health Plan Solutions at American Well. "Supported by a magnitude of compelling forces that in the past have been barriers, issues of access, affordability, and awareness are fading. As the data shows, seniors are incredibly willing to embrace technology for their healthcare needs, which often require more personal, higher touch, coordinated care. This is an exciting time, as both seniors and patients at large, increasingly leverage technology to experience healthcare in the home."
Added
For more information, visit www.AmericanWell.com and to access the full Senior Survey Dataset and eBook visit: https://www.americanwell.com/resources/telehealth-index-2019-senior-consumer-survey/
About American Well
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SOURCE American Well


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