Leave “use it or lose it” LTC coverage behind
There’s a better solution for building long-term care expenses into a comprehensive retirement plan
There’s a missing piece to many retirement strategies today — how to manage potential long-term care (LTC) expenses. In fact, just 28% of Americans nearing retirement age say they have money set aside to pay for future living assistance expenses.¹
This creates a disconnect from the reality that many will face in their later years. An estimated 70% of people turning 65 today will need LTC services or support in their lifetime.² And if they’re unprepared to manage these expenses, the financial impact can be devastating.
The downside of traditional LTC plans
Due to its reputation of being expensive and difficult to obtain, many clients have grown weary of traditional LTC insurance. And because it’s generally “use it or lose it” coverage, they risk paying the premium, but perhaps never using the coverage. It’s a tough sell. However, the need remains — and there are now innovative options beyond traditional LTC insurance.
The next generation of LTC coverage
There’s a new way to cover the LTC gap with your clients. Some carriers are offering an innovative solution — a fixed index annuity (FIA) with an LTC rider. There are several perks to this approach:
Tax advantages — The annuity premium grows tax-deferred, and benefits for qualified LTC services are tax-free.³
Dual benefits — The LTC rider offers LTC coverage when clients need it, and the FIA offers accumulation value when they don’t.
Simplified underwriting — FIA/LTC hybrid solutions make it easier for clients to get approved, and some carriers even guarantee approval.
Principal protection — The FIA provides protection from market losses when the client doesn’t need LTC services.
Some carriers even go a step further, offering personalized wellness programs that help clients live healthy lifestyles and potentially delay or prevent the need for LTC services.
Chart a course for the future
If you haven’t talked with your clients about building potential LTC costs into their retirement strategy, the time is now. An FIA/LTC hybrid is an effective way to close the LTC coverage gap, while avoiding the pitfalls of traditional LTC insurance.
Learn more about an innovative fixed index annuity with a long-term care rider and wellness program.
1 “The Affordability of Long-Term Care and Support Services: Findings from a KFF Survey”; Kaiser Family Foundation; November 14, 2023; https://www.kff.org/health-costs/poll-finding/the-affordability-of-long-term-care-and-support-services; accessed September 6, 2024.
2 “How Much Care Will You Need?”; Department of Health and Human Services; Administration on Community Living; February 18, 2020; https://acl.gov/ltc/basic-needs/how-much-care-will-you-need; accessed September 6, 2024.
3 Subject to IRS daily maximum.
1082-GEN-AD-INN (11-24) © EquiTrust 2024. All rights reserved.

The Future of Digital Transformation in Life Insurance: How cloud technologies are leading the way
Revolutionizing QA technology for carriers and insurtechs
Advisor News
- Can your advisory firm survive without you?
- I started using AI, but what now?
- How to support an entrepreneur client with multiple businesses
- Could a narrower focus help grow your practice?
- U.S. debt hits $40 trillion: how to support concerned clients
More Advisor NewsAnnuity News
- Solen Software Group Acquires Cooperative Technologies, Provider of 1035 Exchange and Annuity Replacement Software
- MassMutual Expands Lending Options With New Secured Credit Line
- Corebridge Financial Introduces Progressive Trigger, a First-of-Its-Kind Index Annuity Strategy Designed to Turn Missed Years into Future Opportunity
- Insurer proposes $1.1M deal to resolve CA teachers’ annuity fee lawsuit
- IMOs get frustrated with slow carrier adoption of faster technology
More Annuity NewsHealth/Employee Benefits News
- Researchers from Department of Research and Innovation Report on Findings in Managed Care (Quantifying Medicare prescription payment plan benefits under Medicare Part D): Managed Care
- New Managed Care Study Results from Brigham and Women’s Hospital and Harvard University Described (Supplemental Rebates From Drug Makers To State Medicaid Programs Grew Fivefold From 2017 To 2024): Managed Care
- Nebraska SHIP offers support during Medicare open enrollment
- Patients demand access to prescription drugs but need support
- Oscar Health Inc. (NYSE: OSCR) Makes an Unexpected Move During Monday’s Session
More Health/Employee Benefits NewsLife Insurance News