Leave “use it or lose it” LTC coverage behind - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
EquiTrust
 Archive: EquiTrust
Order Prints
November 1, 2024 EquiTrust
Share
Share
Post
Email

Leave “use it or lose it” LTC coverage behind

By staff writer Sponsored By EquiTrust

There’s a better solution for building long-term care expenses into a comprehensive retirement plan

There’s a missing piece to many retirement strategies today — how to manage potential long-term care (LTC) expenses. In fact, just 28% of Americans nearing retirement age say they have money set aside to pay for future living assistance expenses.¹

This creates a disconnect from the reality that many will face in their later years. An estimated 70% of people turning 65 today will need LTC services or support in their lifetime.² And if they’re unprepared to manage these expenses, the financial impact can be devastating.

The downside of traditional LTC plans

Due to its reputation of being expensive and difficult to obtain, many clients have grown weary of traditional LTC insurance. And because it’s generally “use it or lose it” coverage, they risk paying the premium, but perhaps never using the coverage. It’s a tough sell. However, the need remains — and there are now innovative options beyond traditional LTC insurance.

The next generation of LTC coverage

There’s a new way to cover the LTC gap with your clients. Some carriers are offering an innovative solution — a fixed index annuity (FIA) with an LTC rider. There are several perks to this approach:

Tax advantages — The annuity premium grows tax-deferred, and benefits for qualified LTC services are tax-free.³

Dual benefits — The LTC rider offers LTC coverage when clients need it, and the FIA offers accumulation value when they don’t.

Simplified underwriting — FIA/LTC hybrid solutions make it easier for clients to get approved, and some carriers even guarantee approval.

Principal protection — The FIA provides protection from market losses when the client doesn’t need LTC services.

Some carriers even go a step further, offering personalized wellness programs that help clients live healthy lifestyles and potentially delay or prevent the need for LTC services.

Chart a course for the future

If you haven’t talked with your clients about building potential LTC costs into their retirement strategy, the time is now. An FIA/LTC hybrid is an effective way to close the LTC coverage gap, while avoiding the pitfalls of traditional LTC insurance.

Learn more about an innovative fixed index annuity with a long-term care rider and wellness program.

 

1 “The Affordability of Long-Term Care and Support Services: Findings from a KFF Survey”; Kaiser Family Foundation; November 14, 2023; https://www.kff.org/health-costs/poll-finding/the-affordability-of-long-term-care-and-support-services; accessed September 6, 2024.

2 “How Much Care Will You Need?”; Department of Health and Human Services; Administration on Community Living; February 18, 2020; https://acl.gov/ltc/basic-needs/how-much-care-will-you-need; accessed September 6, 2024.

3 Subject to IRS daily maximum.

1082-GEN-AD-INN (11-24) © EquiTrust 2024. All rights reserved.

Older

The Future of Digital Transformation in Life Insurance: How cloud technologies are leading the way

Newer

Revolutionizing QA technology for carriers and insurtechs

Advisor News

  • Guide women along the walk through widowhood
  • Dutch gambling tax hike falls short as prediction markets eye World Cup
  • Caregiving: A challenge that costs employers billions
  • Could your practice benefit from an advisory board?
  • SEC nears settlement with accused scammer Tai Lopez
More Advisor News

Annuity News

  • Guide women along the walk through widowhood
  • Regulators clear way to rewrite annuity illustration rules
  • Diversification’s growing importance in retirement planning
  • AI’s dual reality: Efficiency for insurers, disruption for agents
  • Globe Life Inc. (NYSE: GL) Highlighted for Surprising Price Action
More Annuity News

Health/Employee Benefits News

  • CA state workers’ and retirees’ premiums to increase 5% on average next year
  • Anthem Blue Cross and Blue Shield Establishes Commercial Coverage for LucentAD® Complete; Quanterix to Present New Data Highlighting Multi-Analyte Advantages
  • Blue Cross NC awarded 2 State Health Plan contracts
  • 2.6 million Americans lost health insurance in 2025 after ACA subsidies expired, leading to real health consequences
  • Anthem Establishes Coverage of C2N Diagnostics’ Blood Test for Alzheimer’s Disease Evaluation
More Health/Employee Benefits News

Life Insurance News

  • SWBC’s Joan Cleveland Reappointed to Texas Association of Life & Health Insurers (TALHI) Board of Directors
  • AM Best Introduces US Life Version of Best’s Capital Adequacy Ratio Model Product
  • Change the lens you use to evaluate premium-financed IUL
  • AI’s dual reality: Efficiency for insurers, disruption for agents
  • Insurance industry employment shows disturbing declines
More Life Insurance News

- Presented By -

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Press Releases

  • Prosperity Life GroupSM Launches Prosperity PathWaySM Series, Bringing Greater Choice and Flexibility to Retirement Income Planning
  • Senior Market Sales® Fortifies Annuity Reach With Acquisition of Retirement Planning Firm Stratton & Company
  • RFP #T01625
  • Rockwood Programs Appoints Kerry Ladouceur as Vice President, Financial Lines
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet