In-home care providers (caregivers assisting seniors with tasks such as dressing and bathing) are rarely top of mind for most who sell insurance products. That was certainly the case for seasoned agent Pattianne Baran. But now she can’t stop talking about how her partnership with Amada Senior Care helped her stand out from other agents in her community.
“I advised this gentleman on a long-term care insurance policy decades ago,” Baran recalled. “When he was ready to file, someone from Amada went out to the home to initiate the claim. Seeing the process from start to finish alleviated stress for him and his family members, and allowed them to understand the significance of adding LTCi to their own retirement plans.”
Families often question the legitimacy of long-term care insurance, but watching a loved one claim on a policy when it is most needed really dispels all doubt. Nothing proves the value of a policy better than observing seamless and stress-free care coordination while avoiding the financial impact of skyrocketing care costs.
“Amada Senior Care takes a unique approach to long-term care insurance claims because we initiate and manage the claim for the policyholder. We also work in concert with the carriers to ensure we are efficient and timely with submitting required documentation for reimbursement,” said Amada Senior Care Founder and CEO Tafa Jefferson. “That provides peace of mind and unburdens the policyholder and their family members during their time of need.”
“As a health care provider, we have co-branded marketing materials agents can share with prospective clients that touch on the value of long-term care insurance, and how to file a claim when they’re ready,” Jefferson said.
“That kind of marketing packs more of a punch when it comes from a full-service agency like Amada, a company on the front lines providing care,” said Baran. “If they believe in your total solution, would-be policy buyers are more likely to believe in it too.”
“My partnership with Amada provided new opportunities with the family members of policyholders I’ve served in the past,” said Baran. “It gave me third-party validation, increased communication and trust with my existing book of business, and helped provide my policyholders and prospects peace of mind.”
Initially, Baran was uncertain whether Amada was the kind of company she could trust to coordinate the best possible care experience for her policyholders. Would Amada really address their care needs long term? A senior care company had never before approached her and offered this kind of total care solution.
Baran did some research and was impressed by what she found. She discovered that Amada has been exceeding client expectations for decades. They have thousands of testimonials and reviews from satisfied clients to prove it, and their business has grown significantly because of that.
“Eight years ago, we started franchising our concept,” Jefferson said. “Now we have just over 130 locations all over the country. Each of our locations is certified through an organization called the Home Care Standards Bureau, and HCSB has a random auditing process that ensures our high standards of quality care are consistent everywhere.”
If you’re interested in learning more about how Amada can help you and your policyholders, visit AmadaClaims.com for your free copy of the Claims Made Easy Consumer Kit.