Wellabe introduces customizable critical illness insurance in 14 states - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Health/Employee Benefits News
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Health/Employee Benefits News
Health/Employee Benefits News RSS Get our newsletter
Order Prints
July 29, 2025 Health/Employee Benefits News
Share
Share
Post
Email

Wellabe introduces customizable critical illness insurance in 14 states

By Press Release

DES MOINES, Iowa – Wellabe has launched a new Critical Illness insurance product in 14 states to protect the well-being of customers when they suffer from cancer, heart attack, stroke, or other critical illnesses. Underwritten by Medico Insurance Company, Wellabe’s Critical Illness insurance provides customizable coverage for individuals, couples, and families that pays a lump-sum cash benefit.

“Nearly everyone knows a loved one who has been diagnosed with cancer or suffered a heart attack or stroke. Recent statistics say more than 2 million new cancer cases are expected to be diagnosed this year in the U.S., and every 40 seconds, someone in America has a heart attack or stroke,” explains Erin Bueltel, Director of Product Solutions at Wellabe. “There’s a very real need for this type of coverage, and Wellabe is proud to provide protection to customers with this new product.”

“Wellabe’s Critical Illness insurance helps an individual build the customized coverage they want, based on their health needs and their budget. Whether they want to cover just cancer, just a heart attack or stroke, or both, they can work with their agent to create the plan that works best for them,” says Mary Anna Jones, AVP, National Sales Distribution at Wellabe.

Customers will choose between the Cancer and Cancer in Situ or the Heart Attack and Stroke base policies, then select from several optional riders to build their customized coverage package. The riders offered can provide payouts for skin cancer diagnoses; radiation and chemotherapy treatments; and specified diseases, such as blindness, deafness, end-stage renal failure, or major organ failure that requires specialized treatment. Policyholders can also select options to restore coverage if they fully recover from their initial diagnosis.

“Customers deserve choice, value, and care when it comes to their health insurance needs,” says Jones. “Once again, Wellabe is delivering solutions that provide customers with the flexibility and protection they desire. And with our industry-leading digital tools and quick approval process, agents can provide a live quote and sometimes even approval during the appointment, so customers can leave with their policy and know they’re well prepared.”

To learn more about how Wellabe’s Critical Illness insurance empowers people to be well prepared and well protected, visit wellabe.com/critical-illness.

Older

Middle-class financial resilience returns to historical norms at start of 2025

Newer

Mercury Insurance Unveils the Most Affordable New Sedans, Subcompact Crossovers to Insure This Year

Advisor News

  • Advisors must lead the policy risk conversation
  • Gen X more anxious than baby boomers about retirement
  • Taxing trend: How the OBBBA is breaking the standard deduction reliance
  • Why advisors can’t afford to delay succession planning
  • 6 in 10 Americans struggle with financial decisions
More Advisor News

Annuity News

  • CT commissioner: 70% of policyholders covered in PHL liquidation plan
  • ‘I get confused:’ Regulators ponder increasing illustration complexities
  • Three ways the Corebridge/Equitable merger could shake up the annuity market
  • Corebridge, Equitable merge to create potential new annuity sales king
  • LIMRA: Final retail annuity sales total $464.1 billion in 2025
More Annuity News

Life Insurance News

  • WHAT THEY ARE SAYING: KATHLEEN COULOMBE JOINS ACU AS CHIEF ADVOCACY OFFICER
  • A-CAP Appoints Kirk Cullimore as President of Sentinel Security Life
  • Nationwide enters centennial year stronger than ever
  • AM Best Affirms Credit Ratings of Mutual of Omaha Insurance Company and Its Subsidiaries
  • AM Best Affirms Credit Ratings of CMB Wing Lung Insurance Company Limited
More Life Insurance News

Property and Casualty News

  • Who controls your home insurance? A high-stakes California race could decide
  • Nationwide enters centennial year stronger than ever
  • P/C insurance earnings jump in 2025, Moody’s Ratings says
  • Letter: My auto insurance premiums are too high; I support the plan to fix it
  • Bill would require state review of home insurance rate increases
More Property and Casualty News

- Presented By -

Top Read Stories

More Top Read Stories >

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Protectors Vegas Arrives Nov 9th - 11th
1,000+ attendees. 150+ speakers. Join the largest event in life & annuities this November.

An FIA Cap That Stays Locked
CapLock™ from Oceanview locks the cap at issue for 5 or 7 years. No resets. Just clarity.

Aim higher with Ascend annuities
Fixed, fixed-indexed, registered index-linked and advisory annuities to help you go above and beyond

Unlock the Future of Index-Linked Solutions
Join industry leaders shaping next-gen index strategies, distribution, and innovation.

Leveraging Underwriting Innovations
See how Pacific Life’s approach to life insurance underwriting can give you a competitive edge.

Press Releases

  • RFP #T01525
  • RFP #T01725
  • Insurate expands workers’ comp into: CA, FL, LA, NC, NJ, PA, VA
  • LifeSecure Insurance Company Announces Retirement of Brian Vestergaard, Additions to Executive Leadership
  • RFP #T02226
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet