In this newly created role, Charlie will be responsible for advancing Plymouth Rock’s direct marketing operations and organizational practices in its direct response channel. He will also oversee how the company is connecting new technology to support a comprehensive business approach, as well as its marketing approach and strategy for new state entry.
“We’re very excited to bring Charlie on board to help us continue to build on the success of our direct response business,” said
“It was immediately clear to me that Plymouth Rock has an extremely rare combination of financial strength and industry experience that are bolstered by a true entrepreneurial spirit,” said Kordes. “I’m very excited about this opportunity and to join an organization that is at the forefront of innovation in the direct response channel.”
Prior to Plymouth Rock, Charlie was most recently with
Charlie has held multiple senior leadership positions during his 18-year career in insurance, and has experience leading many business functions, including marketing, analytics, modeling, sales, service and IT. He began his career at Progressive Insurance on the direct-to-consumer product management team.
Charlie holds a Bachelor of Science in financial management from
Each underwriting and managed insurance company is a separate legal entity that is financially responsible only for its own insurance products. Actual coverage is subject to the language of the policies as issued by each separate company. Some discounts, coverages, payment plans, features and benefits are not available in all states and companies. You can learn more about Plymouth Rock by visiting plymouthrock.com.