Jacobo Bazbaz: In 2023 the insurance sector needs four elements
The leading executive in the insurance sector in
In this regard, we interviewed
What are your primary reflections regarding the economic environment of 2022?
It seems to me that 2022 was the year of failures in economic projections. Almost everyone on
What do you think are the characteristics that the insurance industry should consider in 2023?
Product innovation is critical. You have to create products that make a difference among the population. Simple and specific products to the needs of each individual, and companies can support their employees with these developments, from protecting yourself from disease to protecting your heritage, with products at affordable prices.
Another critical issue is Strategic Alliances; The world is one of the collaborations. It is the appropriate way to reach new segments. Alliances have shown that they are a vehicle to promote prevention and, therefore a significant factor that can save lives,
The culture of prevention. In many Latin American countries, only one person in 10 has insurance for major medical expenses, and only three cars out of 10 take out car insurance. It is necessary to focus on teaching how insurance works, regardless of the insurance you choose or the agent you go to.
Finally, adaptability to change. We all have in our minds that insurance is expensive and complicated, appointments with agents, and a lot of time invested. At this time,
What are your main prospects for 2023?
The best thing in 2023 is to have a policy of prevention and structure budgets accordingly. It is to be expected that inflation will slow down more markedly by the end of the year, but we are discussing the drop in GDP growth. It would seem that the US will have a moment of adjustment derived from the rate increase in 2022. For
Who is
He is a leading executive in the insurance sector in
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