Harnessing Technology to Narrow the Insurance Protection Gap – A Geneva Association Report
- Technology will pave the way for higher insurance penetration by tackling long-standing market inefficiencies such as adverse selection and moral hazard
- Digital transformation of the insurance industry could enable a dramatic reduction in its transaction costs, including claims settlement, acquisition and administration
- Overall, technology will boost the affordability, awareness and appeal of insurance globally
The impact of digitisation across the value chain is pervasive, permeating the areas of pre-purchase, sales and operations. Firstly, it reshapes the way customers discover and perceive insurance propositions pre-purchase. Secondly, sales are enhanced by dropping costs as a result of disintermediation, and increased conversion of leads on the back of tailored solutions and ‘digitally enhanced’ physical distribution channels. Thirdly, the adoption of straight-through-processing can lead to a massive reduction in back-office costs. Coupled with big data and predictive analytics, it can also translate into significant improvements of the claims ratio and, therefore, improves the affordability of insurance.
Embracing modern technology such as telematics makes it much less likely that insureds will be more careless and take greater risks, i.e. behave against the interest of other insureds simply because they are protected (moral hazard). Also, big data enables quantum leaps in risk classification and makes insurance more attractive to good risks who benefit from more favourable individual pricing. Adverse selection where primarily high-risk individuals would buy insurance is effectively mitigated. Overall, insurance markets become more efficient and offer a better deal to risk-conscious insureds.
Deputy Secretary General of
Senior Advisor to
The report Harnessing Technology to Narrow the Insurance Protection Gap is available at: https://goo.gl/WgjVH1
A report summary is available at: https://goo.gl/Gxsiol
View source version on businesswire.com: http://www.businesswire.com/news/home/20170117006036/en/
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