Guardian introduces SafeGuard360, providing three solutions in one product - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Life Insurance News
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Life Insurance News
Life Insurance News RSS Get our newsletter
Order Prints
February 22, 2023 Life Insurance News
Share
Share
Post
Email

Guardian introduces SafeGuard360, providing three solutions in one product

PR Newswire

Industry-First Product Includes Life Insurance, Long Term Care and Income Protection Benefits for Lifelong Financial Well-being

NEW YORK, Feb. 22, 2023 /PRNewswire/ -- The Guardian Life Insurance Company of America® (Guardian) today introduced SafeGuard360™, an innovative solution that offers essential financial protection for consumers in one product. SafeGuard360™ is an industry-first, patent pending product that includes life insurance, long term care and income protection benefits, helping individuals build the foundation for lifelong well-being.


(PRNewsfoto/The Guardian Life Insurance Com)

"Providing a well-rounded policy that inspires well-being and helps protect people at every life stage was foundational to building SafeGuard360™," said Michael Ferik, Head of Individual Markets at Guardian. "Research tells us people don't follow through on financial plans because they say the process is too cumbersome. This one-of-a-kind product addresses that challenge for consumers by creating one unified solution that speaks to many financial concerns," he added.

SafeGuard360™ offers three protections in a single solution:

  • Whole life insurance – Provides lifetime protection with three guarantees including a guaranteed level premium, guaranteed death benefit1 and guaranteed cash value.2
  • Long term care protection – Accelerated death benefit for long term care services.
  • Disability income insurance – Offers three benefits during a period of disability including income replacement if you are unable to work at all, income replacement if you are only able to work on a limited basis, and waiving premiums for the coverage while disability continues.

According to Guardian's 2021 Financial and Emotional Confidence Study: Path to Prosperity3, forty-six percent of respondents indicated that building a solid long-term financial strategy was a top financial priority. However, when asked about their own financial behaviors to meet these priorities, only 1 out of 3 reported being good at following positive financial habits. SafeGuard360™ provides a streamlined approach to creating a financial strategy that addresses multiple aspects of financial well-being.

Additional benefits include ease of purchase through a single digital application and underwriting process, and relationship management through Guardian's financial representatives. Clients will also have a single point of claim initiation across all coverages of SafeGuard360™ and will be assisted by Guardian's dedicated team of claims representatives who are committed to service excellence.

About Guardian

Guardian makes a difference in the lives of people when they need us most. With more than 160 years of stability and fiscal integrity, we are a trusted partner to millions of consumers, helping them prepare and plan for a bright future and recover and thrive in times of unexpected loss. We believe in inspiring well-being across mind, body and wallet, and driving value beyond dividends.4 We invest in our colleagues, are building a progressive and inclusive culture and are helping to uplift communities through thoughtful social and environmental programs.  Guardian, which is based in NYC, is a leading provider of life, disability, dental, and other benefits, and has received accolades for its culture and service. Our colleagues and financial representatives serve with care and expertise, and our commitments rest on a strong financial foundation, which at year-end 2021 included $10.7 billion in capital and $1.9 billion in operating income.5  For more information, visit guardianlife.com or follow us on Facebook, LinkedIn, Twitter, and YouTube.

For media inquiries, please contact:
Email: [email protected]

1 All whole life insurance policy guarantees are subject to the timely payment of all required premiums and the claims paying ability of the issuing insurance company. Policy loans and withdrawals affect the guarantees by reducing the policy's death benefit and cash values.

2 Some whole life polices do not have cash values in the first two years of the policy and don't pay a dividend until the policy's third year. Talk to your financial representative and refer to your individual whole life policy illustration for more information.

3 The Guardian Study of Financial and Emotional Confidence™, 2021

4 Dividends are not guaranteed. They are declared annually by Guardian's Board of Directors.

5 Financial information concerning Guardian as of December 31, 2021, on a statutory basis: Admitted Assets = $72.1 Billion; Liabilities = $63.5 Billion (including $51.8 Billion of Reserves); and Surplus = $8.6 Billion

SafeGuard360TM is issued by The Guardian Life Insurance Company of America (Guardian®), New York, NY. This product combines: Guardian's Whole Life Paid-Up at Age 99 policy (form ICC21-WL, 21-WL, or state equivalent); the Disability Income and Waiver of Policy Premium Benefit Rider (form ICC21 DIR, DIR (12-2021), or state equivalent); and the Accelerated Death Benefit for Long-Term Care Services Rider (form ICC22-LTCR, 22-LTCR, 13-LTCR, or state equivalent) which is marketed as Guardian's Long-Term Care Rider.

The Disability Income and Waiver of Policy Premium Benefit Rider (form ICC21 DIR, DIR (12-2021), or state equivalent) is underwritten and issued by The Guardian Life Insurance Company of America (Guardian®), New York, NY. There will be an additional cost or premium associated with this Rider. Provisions, features, and availability may vary by state. Exclusions and limitations may apply.

Guardian® is a registered trademark of The Guardian Life Insurance Company of America.

© Copyright 2023 The Guardian Life Insurance Company of America

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/guardian-introduces-safeguard360-offering-holistic-protection-in-a-single-solution-301752827.html

SOURCE Guardian

Older

Oxbridge Re’s (NASDAQ: OXBR) SurancePlus Subsidiary Aims to Disrupt CAT Bond Market & Provide Better Opportunities for Investors with Plan to Tokenize Reinsurance Securities

Newer

Hickenlooper, Capito Introduce Bill to Help Better Insure Small Businesses Against Cyber Attacks

Advisor News

  • 6 in 10 Americans struggle with financial decisions
  • Trump bets his tax cuts will please Las Vegas voters on his swing West
  • Lifetime income is the missing link to global retirement security
  • Don’t let caregiving derail your clients’ retirement
  • The ‘magic number’ for retirement hits $1.45M
More Advisor News

Annuity News

  • Annuity industry grapples with consolidation, innovation and planning shifts
  • Human connection still key in the new annuity era
  • Lifetime income is the missing link to global retirement security
  • ‘All-weather’ annuity portfolios aim to sharply limit rainy days
  • Annuity income: The new 401(k) standard?
More Annuity News

Health/Employee Benefits News

  • Young cancer patients live the longest when they have this insurance: UTA study
  • Gyde Acquires Benavest to Expand AI-Powered Brokerage Platform and Accelerate Consumer Health Insurance Growth
  • Navigator cuts leave Americans with less help to find Obamacare plans
  • Health care deductibles could double, triple after School Board vote
  • Trump admin seeks health-care price transparency
More Health/Employee Benefits News

Property and Casualty News

  • Exposing the hidden costs and risks of insuring jewelry through a homeowners policy
  • What Connecticut homeowners should know about insurance, costs and coverage
  • NYC to Run New Affordable Housing Insurance Program
  • Alexi Giannoulias: Illinoisans can’t keep paying the price for unchecked car insurance rates
  • Illinoisans can't keep paying the price
More Property and Casualty News

- Presented By -

Top Read Stories

More Top Read Stories >

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Protectors Vegas Arrives Nov 9th - 11th
1,000+ attendees. 150+ speakers. Join the largest event in life & annuities this November.

A FIA Cap That Stays Locked
CapLock™ from Oceanview locks the cap at issue for 5 or 7 years. No resets. Just clarity.

Aim higher with Ascend annuities
Fixed, fixed-indexed, registered index-linked and advisory annuities to help you go above and beyond

Unlock the Future of Index-Linked Solutions
Join industry leaders shaping next-gen index strategies, distribution, and innovation.

Leveraging Underwriting Innovations
See how Pacific Life’s approach to life insurance underwriting can give you a competitive edge.

Bring a Real FIA Case. Leave Ready to Close.
A practical working session for agents who want a clearer, repeatable sales process.

Press Releases

  • RFP #T01325
  • RFP #T01325
  • RFP #T01825
  • RFP #T01825
  • RFP #T01525
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet