Best’s Special Report: Microinsurance, Financial Inclusion Gain Traction in Emerging Markets

OLDWICK, N.J.--(BUSINESS WIRE)-- Access to insurance is a key component of financial stability. Support of financial inclusion has taken a greater hold globally as more major insurers and reinsurers incorporate dedicated microinsurance operations, socially minded impact investors fund microcredit and microinsurance programs in developing countries and governments try to extend insurance access to lower-income citizens.

A new Best’s Special Report, “Microinsurance, Financial Inclusion Gain Traction in Emerging Markets,” demonstrates that the movement has reached a crescendo after a century of development. Sustainable microinsurance programs are challenging to create but never has there been a time when there has been so much effort on every level — community, national and global — to see these efforts to successful execution. Scale is the key to profitability in the microinsurance sector targeting lower income individuals, along with a high degree of innovation. To be more cost-efficient, motivated individuals and organizations have been seeking ways to eliminate frictions found in traditional insurance, and with much trial and error, some have enabled a more successful supply of microinsurance.

Examples of these efforts include index-based insurance streamlines claims processing, which use measurable indices, like rainfall, to pay out claims automatically to entire policyholder groups. Other microinsurance programs allow people with irregular income streams to pay premiums when the money is available. Mass distribution techniques like mobile phones that reach millions eliminate the need for forms and the exclusions that are common in traditional plans. The distribution of microinsurance requires a different approach from traditional insurance. Including microinsurance as part of cooperative or mutual arrangement also has shown significant success.

More offerings from private-sector organizations can add to this product’s sustainability. However, profits margins typically are thin, and the efficiencies, proportional regulation and scale must be carefully internalized and calibrated. For large insurers with the capital to take a loss while establishing systems and infrastructure, the benefit of building brand recognition among an emerging customer base may provide incentive to enter the market. AM Best also views the microinsurance market as a laboratory for innovation—the strategies developed to improve efficiency in these markets often can be applied to more traditional markets as a form of reverse innovation.

“The number of those covered by microinsurance is still very small relative to the need,” said Andrea Keenan, senior managing director. “But there is a growing community looking to contribute to financial inclusion efforts. Other initiatives and concepts such as environmental, social, and governance factors in investment policies and priorities have helped to push microinsurance to a tipping point, providing momentum for these financial inclusion solutions.”

Although the developed world faces a coverage gap in areas such as flood and cyber, underinsurance is most prevalent in less-developed countries and represents structural weaknesses to their overall economies. AM Best sees a strong correlation between healthy economies and insurance industries, and views itself as having a constructive presence in the maintenance of strong insurance industries to protect and support economic development.

To access the full copy of this special report, please visit http://www3.ambest.com/bestweek/purchase.asp?record_code=291456.

AM Best is a global credit rating agency and information provider with an exclusive focus on the insurance industry. Visit www.ambest.com for more information.

Copyright © 2019 by A.M. Best Rating Services, Inc. and/or its affiliates. ALL RIGHTS RESERVED.

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Andrea Keenan

Senior Managing Director,

Strategy and Communications

+1 908 439 2200, ext. 5084

andrea.keenan@ambest.com

Helen Andersen

Associate Analyst,

Industry Research and Analytics

+1 908 439 2200, ext. 5722

helen.andersen@ambest.com

Christopher Sharkey

Manager, Public Relations

+1 908 439 2200, ext. 5159

christopher.sharkey@ambest.com

Jim Peavy

Director, Public Relations

+1 908 439 2200, ext. 5644

james.peavy@ambest.com

Source: AM Best