Thousands At ‘Party With A Purpose’ In Orlando For Tenth Annual Allstate Tom Joyner Family Reunion August 31 – September 3, 2012 Celebrating The Black Family In Orlando

DALLAS, Aug. 31, 2012 /PRNewswire/ -- Thousands of families from all over the country will come together in Kissimmee, Florida this Labor Day weekend Aug. 31 – Sept. 3 for the 2012 Allstate Tom Joyner Family Reunion® at the Gaylord Palms/Orlando. Legendary radio veteran Tom Joyner, along with Allstate Insurance Company will celebrate ten unforgettable years of family fun with show-stopping sold out concerts, access to theme parks, informative seminars and numerous activities created for guests of all ages.

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Last year, over 14,000 attended for what may be the popular destination event celebrating 'Black Family' and unforgettable fun with celebrity appearances, exclusive concerts, unique activities, seminars, theme parks and more. The "2012 Allstate Tom Joyner Family Reunion® is the ultimate celebration of black family. Our activities are non-stop and creates endless opportunities for attendees and families to share a lifetime of memories," says Joyner.

Established in 2003, "party with a purpose" is a budget-friendly event providing the ultimate Tom Joyner experience for the popular personality's more than eight million weekly listeners. For the 6th consecutive year, Allstate continues its commitment and support of Joyner by serving as the event's title sponsor. Throughout the weekend, Allstate will showcase their dedication in providing African American families with a fun, affordable vacation by sponsoring the event's Opening Night Reception, Sunday morning celebrity meet and greet, expo job/career fair and trip give away to next year's event. Other 2012 Allstate Tom Joyner Family Reunion® event sponsors include Alzheimer's Association, Cracker Barrel, Kissimmee, FL, Visit Orlando, Susan G. Komen, United Healthcare, Centric, TBS' For Better or Worse, Cartoon Network, Fox's Won't Back Down and NBC's Guys with Kids.

From exciting live performances to informative, empowering seminars, no other event in the country matches the 2012 Allstate Tom Joyner Family Reunion® in value and exclusive entertainment. Featuring the biggest and best old school and new school performances, the nightly concerts open on Friday evening, August 31. This year's expo and concert hall will feature musical performances by New Edition, KEM, Kenny Lattimore, Tye Tribbett, Dottie Peoples, Lenny Williams, Diggy Simmons, OMG Girlz, Angie Stone, Tamia, Tamela and David Mann, Dr. Bobby Jones and many more.

In addition to the unforgettable LIVE concerts, the event that boasts "something for everyone" will showcase inspirational forums, late night comedy shows hosted by Tom Joyner Morning Show crew members J. Anthony Brown and Huggy Lowdown and engaging seminars led by celebrity guest speakers Sharon and Billy Blanks Jr.,Tisha Campbell-Martin, Royce Reed, Rev. Omarosa Manigault, AJ Johnson, Thaddeus Bullard AKA WWE Superstar Titus O'Niel. The weekend will also feature a vow renewal ceremony for more than 45 guests wanting to recommit and showcase their love.

The FREE and open to the public expo will also host dozens of vendors, interactive exhibits, demos and exclusive celebrity autograph signings including a career fair and over 150 exhibitors. For full weekend line-up, visit www.blackamericaweb.com.

For the 10th year, the 2012 Allstate Tom Joyner Family Reunion® will be held at the newly remodeled Gaylord Palms Resort & Convention Center. Families that live in the central Florida area can participate in this year's festivities by purchasing tickets for concerts, which are still available and on sale at www.blackamericaweb.com or on site at the box office.

About the Tom Joyner Morning Show
The nation's #1 syndicated urban morning show, which airs in more than 105 markets reaching over 8 million listeners weekly, has distinguished itself over the years as continuously giving back to its audience with quality programming, highly popular promotions, special events and philanthropy. Joyner created The Tom Joyner Foundation Fantastic Voyage Cruise, Take a Loved One to the Dr. Day health and wellness initiative and his Tom Joyner Foundation has raised more than $60 million to help keep students in historically black colleges and universities. The Morning Show with co-hosts Sybil Wilkes, J. Anthony Brown and senior news analyst Roland Martin, Jacque Reid; commentary from Rev. Al Sharpton, Stephanie Robinson and Jeff Johnson;celebrity news with Kevin Frazier;comedic observations from D.L. Hughley, Dominique and the Celebrity Snitch Huggy Lowdown with Chris Paul. Joyner's website, BlackAmericaWeb.comhttp://blackamericaweb.com, has more than 1.5 million registered users and delivers news and entertainment important to Black America as well as interactive elements with on demand audio.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via http://www.allstate.comand 1-800 Allstate®.

SOURCE REACH Media Inc.