HealthPocket's examination of a collection of internal and industry metrics associated with the Affordable Care Act found that consumer shopping interest was down more than 50 percent in the second half of the annual enrollment period as compared to the first half.
In its release, HealthPocket said its review of government enrollment data for 2015 found a similar consumer bias towards the first half of the enrollment period. The current front-loading of consumer interest in 2015 stands in contrast to last year when 73 percent of exchange enrollees selected health plans in the second half of the enrollment period.
Among the factors that influenced the front-loading of enrollment this year was the auto-enrollment of previous enrollees on Healthcare.gov. Additionally, government exchanges did not evidence the same technical problems as they had at the beginning of last year's annual enrollment period.
The government has proposed that the Obamacare annual enrollment period for 2016 be shortened to 76 days and start on
The reduction of the enrollment period to 54 days could also be combined with a change in start date to avoid the current overlap of the Affordable Care Act and
"The shopping demand curve for Obamacare observed by HealthPocket shows an exhaustion of buying interest over the long AEP except around keys dates," said
((Comments on this story may be sent to [email protected]))