Get Pinked 2014: Campaign to support breast cancer awareness gears up for fourth year
By Joshua Kellogg, The Daily Times, Farmington, N.M. | |
McClatchy-Tribune Information Services |
Entering its fourth year, the Get Pinked San Juan County campaign organized by the
A wide range of events will take place in October to raise money for the fund. The Get Pinked Rally kicks off the campaign on
This is the first year the rally will take place at the beginning of the campaign.
"We thought a kick-off rally would ... get more people involved," Oliphant said.
Other annual events scheduled include the benefit race and auction at
"They are working really hard and they are out talking to businesses and they'll be attending a lot of the events in October," Shepherd said. "It's a major help to the foundation."
"It was extremely important to my mom they get help," Lujan said.
When Lincoln died from breast cancer in 2001, Lujan said she wanted to make sure something good would come from her mother's death.
Shepherd said the fund was established in
"They didn't want any women not to get a mammogram simply because they couldn't afford it," Shepherd said. "She saw in her nursing, many women that came in when it was too late. ... That was one of her final wishes, that someone would start a fund to help these women because she was seeing it more and more."
Shepherd said the fund helped 11 women the first year and has helped more than 1,300 women in the last 13 years.
The foundation works with area doctor's offices to identify women who could benefit from the fund and after an application is approved, the fund can help pay for medications, transportation costs and diagnostic tests.
Oliphant said the fund helps women who are under-insured or uninsured. He said they have only turned down a "handful" of applicants, and those either made too much money or had sufficient insurance.
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