Ally Financial Introduces Mobile App to Help Customers Manage Auto Accounts
| Proquest LLC |
In a release, the Company said that the Ally Auto Mobile Pay app offers customers the ability to check payment status and schedule or cancel a pending payment "anywhere, anytime with just a few quick taps."
"Our customers spoke and we listened. Incorporating their feedback and insight was key to the development of Ally's new app," said
About 20 percent of customers used mobile devices to pay their bill through Ally's website before the creation of the mobile app.
"We asked our customers what worked on the site and what they would want from an app and they told us to make it the simplest form of bill pay possible in an organized, easy-to-use layout," Noulas said.
Based on customer feedback, options and layers were removed or streamlined to make the new app easy to navigate.
"Customers now can pay a bill in seconds," Noulas said.
With approximately
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