How benefits brokers can reduce roadblocks to care - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Health/Employee Benefits News
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Advertise
    • Contact
    • Editorial Staff
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
From the Field: Expert Insights
Health/Employee Benefits News RSS Get our newsletter
Order Prints
August 11, 2023 Health/Employee Benefits News
Share
Share
Tweet
Email

How benefits brokers can reduce roadblocks to care

By Patricia Goldsmith

For health insurance brokers working with group clients, it is crucial to have a comprehensive understanding of insurance benefits and utilization management practices, particularly for patients with serious and chronic illnesses such as cancer.

brokers
Patricia Goldsmith

Cancer is the second leading cause of death in the U.S. This disease requires complex treatments. Cancer’s potential financial burden on patients makes it essential for employers to effectively navigate the intricacies of insurance coverage. Here is a comprehensive overview of the key issues employers must know when it comes to insurance benefits and utilization management techniques. This will enable employers to make informed decisions and offer the best support to their employees who have cancer.

Insurance benefits play a vital role in ensuring that cancer patients receive the necessary medical care while minimizing financial strain. However, cost-saving strategies, such as utilization management (UM) practices that control patients’ access to health care services, can have a negative – although unintended -- impact on treatment outcomes and quality of life.

Benefits brokers who advise corporate benefits managers can help them balance organizational costs with adequacy of coverage as they decide which new diagnostic tools and treatments will be covered by their plans. A significant challenge is how to avoid roadblocks to care and manage costs in the rapidly advancing science behind cancer treatment.

One common barrier to high quality cancer treatment is a lack of access to biomarker testing, which can identify markers within a person’s tumor to help clinicians create precisely targeted treatment plans. A CancerCare survey of patients who had biomarker testing found that only three out of 10 had insurance coverage for this testing. Yet, 20% of the cancer patients surveyed said the testing helped them avoid unnecessary chemotherapy or radiation. Ten percent became eligible for a clinical trial based on their biomarker testing results.

Insurance brokers have strategies and protocols to ensure appropriate and efficient use of health care resources. Brokers should be aware of the following aspects of utilization management in order to best advise their clients:

Prior authorization: Prior authorization (also known as pre-authorization, prior approval and pre-certification) is a process where insurers review the medical necessity of certain treatments or procedures before providing coverage. Employers should understand its impact since it can delay treatment, restrict access to medications or specialists and increase out-of-pocket costs for patients.

Formulary design: A drug formulary, or preferred drug list, is a continually updated list of medications and treatments which are approved for coverage by a health plan. Often arranged into tiers, formularies may be changed by health benefit plans without much notice. This can negatively impact patients who need access to their prescribed medications.

Step therapy: Step therapy (also known as “fail first” therapy) requires patients to first try a certain, less expensive drug on the plan’s formulary before moving up a “step” to a more expensive drug. This is a major challenge for hospitals, health systems, practices and pharmacy management, because insurance plans have many different prior authorization requirements. For oncology patients, step therapy can have significant negative consequences, such as the debilitating side effects that can occur when a therapy preferred by an insurer is not effective before receiving access to another therapy.

Specialty pharmacies: Specialty pharmacies manage the distribution of high cost or complicated medications. However, when health plans require that patients use specific specialty pharmacies, individuals may not be able to use their local pharmacy. This can sever a trusted relationship between patients and pharmacists. While some specialty pharmacies offer expert personalized service, others operate entirely through the mail. This may cause difficulties refilling prescriptions or shipment delays for seriously ill patients.

Copay accumulator programs: Copay accumulator programs have changed the way patients with serious conditions pay for their medications. When patients rely on drug manufacturer coupons or charities to cover expenses that their benefits do not, copay accumulator programs prevent counting this copay assistance toward an individual’s health insurance deductible or maximum out-of-pocket limit. This makes it much harder for patients to afford medically necessary prescription drugs.

How brokers can develop balanced benefit plans

Common utilization management practices can have adverse effects on patients, particularly those battling cancer and other severe illnesses. These practices manifest in the form of delayed, disrupted or denied care; amplified out-of-pocket prescription expenses, and obstacles to personalized health care. The implementation of cost-saving measures often proves detrimental as insurance plan limitations hinder patients from accessing necessary medications. This compromises employee well-being and productivity.

To alleviate barriers to care, employers should eliminate cumbersome pre-authorization processes and make coverage readily available to their employees. Quality health benefits yield advantages not only for patients but also for employers. They can enhance productivity, facilitate long-term control of medical expenditures, attract and retain skilled employees, and foster satisfaction and loyalty by exemplifying the company's regard for employee well-being.

To best serve employees, health insurance providers should work with employers to  develop benefit plans that strike a balance between comprehensive coverage and cost containment. Additionally, exploring alternative coverage models, such as high-deductible health plans paired with health savings accounts, can furnish employees with choices without further burdening their tight budgets.

 

Patricia J. Goldsmith is CEO of CancerCare. She may be contacted at [email protected].

 

© Entire contents copyright 2023 by InsuranceNewsNet.com Inc. All rights reserved. No part of this article may be reprinted without the expressed written consent from InsuranceNewsNet.com.

Patricia Goldsmith

Older

6 social media do’s and don’ts for advisors

Newer

Health care reform: Most workers pay more for other people’s health coverage

Advisor News

  • House passes bill restricting ESG investments in retirement accounts
  • How pre-retirees are approaching AI and tech
  • Todd Buchanan named president of AmeriLife Wealth
  • CFP Board reports record growth in professionals and exam candidates
  • GRASSLEY: WORKING FAMILIES TAX CUTS LAW SUPPORTS IOWA'S FAMILIES, FARMERS AND MORE
More Advisor News

Annuity News

  • Great-West Life & Annuity Insurance Company Trademark Application for “EMPOWER READY SELECT” Filed: Great-West Life & Annuity Insurance Company
  • Retirees drive demand for pension-like income amid $4T savings gap
  • Reframing lifetime income as an essential part of retirement planning
  • Integrity adds further scale with blockbuster acquisition of AIMCOR
  • MetLife Declares First Quarter 2026 Common Stock Dividend
More Annuity News

Life Insurance News

  • Best’s Market Segment Report: AM Best Maintains Stable Outlook on India’s Non-Life Insurance Segment
  • AM Best Affirms Credit Ratings of Health Care Service Corporation Group Members and Health Care Service Corp Medicare & Supplemental Group Members
  • Kyle Busch hits PacLife role in amended IUL fraud claims suit
  • I sent a letter to President Trump regarding Greg Lindberg
  • ‘Cashing Out’: Film recounts how viatical settlements arose from AIDS crisis
Sponsor
More Life Insurance News

Property and Casualty News

  • Best home insurance companies for 2026
  • One company's push for private flood insurance
  • NEXT Insurance Rebrands as ERGO NEXT Insurance, Reflects Next Phase of Growth as a Leading Small Business Insurance Provider
  • Cambridge Mobile Telematics Launches DriveWell Fleet
  • AM Best to Co-Sponsor and Participate at 2026 Emerging Leaders Conference
More Property and Casualty News

- Presented By -

Top Read Stories

More Top Read Stories >

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Elevate Your Practice with Pacific Life
Taking your business to the next level is easier when you have experienced support.

ICMG 2026: 3 Days to Transform Your Business
Speed Networking, deal-making, and insights that spark real growth — all in Miami.

Your trusted annuity partner.
Knighthead Life provides dependable annuities that help your clients retire with confidence.

8.25% Cap Guaranteed for the Full Term
Guaranteed cap rate for 5 & 7 years—no annual resets. Explore Oceanview CapLock FIA.

Press Releases

  • Agent Review Announces Major AI & AIO Platform Enhancements for Consumer Trust and Agent Discovery
  • Prosperity Life Group® Names Industry Veteran Mark Williams VP, National Accounts
  • Salt Financial Announces Collaboration with FTSE Russell on Risk-Managed Index Solutions
  • RFP #T02425
  • RFP #T02525
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Advertise
  • Contact
  • Editorial Staff
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.
Insurance News | InsuranceNewsNet