Another Record-Setting Quarter For Index Annuities, Wink Reports
Des Moines, Iowa. November 21, 2018- Total third quarter non-variable deferred annuity sales were $29.6 billion; up nearly 5.0% when compared to the previous quarter and up more than 46.2% when compared to the same period last year, according to Wink's Sales & Market Report Non-variable deferred annuities include the indexed annuity, traditional fixed annuity, and MYGA product lines.
Noteworthy highlights for non-variable deferred annuity sales in the third quarter include Allianz Life ranking as the #1 carrier overall for non-variable deferred annuity sales, with a market share of 9.2%. AIG took the second-place position, while New York Life, Athene USA, and Global Atlantic Financial Group rounded-out the top five carriers in the market, respectively. Allianz Life’s Allianz 222 Annuity, an indexed annuity, was the #1 selling non-variable deferred annuity, for all channels combined, in overall sales.

Indexed annuity sales for the third quarter were $17.7 billion; up nearly 2.2% when compared to the previous quarter, and up more than 38.4% when compared with the same period last year. Indexed annuities have a floor of no less than zero percent and limited excess interest that is determined by the performance of an external index, such as Standard and Poor’s 500®.
“I am not surprised to see yet another record-setting quarter for indexed annuities!” exclaimed Sheryl J. Moore, president and CEO of both Moore Market Intelligence and Wink, Inc. She continued, “I want to prepare everyone, and just say that you can count on another go-round for fourth quarter, 2018; we are going to make it a three-peat!”
Noteworthy highlights for indexed annuities in the third quarter include Allianz Life retaining their #1 ranking in indexed annuities, with a market share of 15.4%. Athene USA held the second-ranked position while AIG, Nationwide, and Great American Insurance Group rounded-out the top five carriers in the market, respectively. Allianz Life’s Allianz 222 Annuity was the #1 selling indexed annuity, for all channels combined, for the seventeenth consecutive quarter.

Traditional fixed annuity sales in the third quarter were $1.02 billion; up more than 16.7% when compared to the previous quarter, and up 28.7% when compared with the same period last year. Traditional fixed annuities have a fixed rate that is guaranteed for one year only.
Noteworthy highlights for traditional fixed annuities in the third quarter include AIG ranking as the #1 carrier in fixed annuities, with a market share of over 12.3%. Jackson National Life moved into the second-ranked position and Modern Woodmen of America, Global Atlantic Financial Group, and Great American Insurance Group rounded-out the top five carriers in the market, respectively. Forethought Life’s ForeCare Fixed Annuity was the #1 selling fixed annuity for the quarter, for all channels combined, for the tenth consecutive quarter.

Multi-year guaranteed annuity (MYGA) sales in the third quarter were $10.8 billion; up over 8.0% when compared to the previous quarter, and up more than 63.3 % when compared to the same period last year. MYGAs have a fixed rate that is guaranteed for more than one year.
Noteworthy highlights for MYGAs in the third quarter include New York Life ranked as the #1 carrier, with a market share of 20.8%. Global Atlantic Financial Group continued in the second-ranked position, while AIG, Colorado Bankers Life Insurance Company, and Massachusetts Mutual Life Companies rounded-out the top five carriers in the market, respectively. Forethought’s SecureFore 5 Fixed Annuity was the #1 selling multi-year guaranteed annuity for the quarter, for all channels combined, for the third consecutive quarter.

Structured annuity sales in the third quarter were $3.4 billion; up more than 39.4% as compared to the previous quarter. Structured annuities have a limited negative floor and limited excess interest that is determined by the performance of an external index or subaccounts.
“It is amazing to see the amount of increased sales in this new market segment! Consumers definitely see value in these products.,” exclaimed Moore.
Noteworthy highlights for structured annuities in the third quarter include AXA US ranking as the #1 carrier in structured annuities, with a market share of 44.6%. Brighthouse Life Shield Level Select 6-Year was the #1 selling structured annuity for the quarter, for all channels combined.

While Wink currently reports on indexed annuity, fixed annuity, multi-year guaranteed annuity, structured annuity, and multiple life insurance lines’ product sales, the firm looks forward to reporting on variable annuity sales at the beginning of the new year, and other product lines in the future.


Ohio National: No Strategy Change With Executive Shuffle
NAIFA Files Second Lawsuit Against NY Best-Interest Rule
Advisor News
- After the midterms: Addressing your clients’ tax concerns
- Berkeley arts tax heads toward passage while public bank measure looks likely to fail
- Americans’ sense of overall prosperity still ticks upward
- Turning expanded eligibility into a better coverage plan for federal clients
- Election 2026: Which of Berkeley's 7 ballot measures will pass?
More Advisor NewsAnnuity News
- AM Best Affirms Credit Ratings of Knighthead Annuity & Life Assurance Company and Merit Life Insurance Co.
- Jackson reports record annuity sales, increases share repurchase authorization
- Why the market doesn’t need more carriers
- Equitable, Corebridge steam toward merger with strong Q3 annuity sales
- Jackson Announces New Annuity Offering for AARP Members
More Annuity NewsHealth/Employee Benefits News
- New Congress must address drug affordability
- AM Best Upgrades Issuer Credit and National Scale Ratings of Auna Seguros, S.A.
- MAKE AMERICA HEALTHY AGAIN MEETS PUBLIC CHOICE
- Genworth reports loss of $41M in CEO Tom McInerney’s final earnings
- Kansas Silver Haired Legislature renews call for Medicaid expansion
More Health/Employee Benefits NewsLife Insurance News
- AM Best Affirms Credit Ratings of Central States Indemnity Co. of Omaha and Its Subsidiary
- National Life Group Approves $23 Million Dividends for 2027
- Milliman’s proposed $15.5 million settlement puts life insurance underwriting data in focus
- Brighthouse Financial Announces Third Quarter 2026 Results
- Prudential earnings dip as Japan sales suspension offsets U.S. growth
More Life Insurance News