American Financial: DOL Rule Will Have Greatest Impact On Nonregistered Reps
The Department of Labor’s new rule raising investment advice standards into retirement accounts will have the greatest impact on nonregistered retail representatives. That's the word from a top executive with American Financial Group.
But sales by nonregistered reps through the retail channel represented only about 10 percent of American Financial's annuity sales in the second quarter. So the overall effect of the rule isn’t expected to have much impact on the company’s long-term operations, said S. Craig Lindner, co-CEO and co-president.
Second-quarter annuity premiums rose 22 percent to $1.1 billion, an increase of 22 percent compared to the year-ago period, the company reported.
“Based on our analysis of the rule and discussions with our distribution partners, we’re planning for certain changes to our business model, including new products and compensation arrangements,” Lindner said in a conference call with analysts.
“We believe these changes should allow most of our current distribution partners to continue to sell our traditional fixed and fixed indexed annuities,” he said.
American Financial's sales of variable annuities, which are also affected by the rule, are minimal. In addition, the bulk of the company’s variable annuity products are sold into the 403(b) retirement plan market, which is excluded from the Department of Labor regulation, Lindner said.
American Financial derives much of its revenue and profits from specialty property/casualty insurance.
But through the life and annuity operations of its Great American Insurance Group subsidiary, American Financial was the No. 3 seller of fixed indexed annuities last year with sales of $3.7 billion, according to Wink’s Market & Sales Report.
American Financial also sells annuities through banks, broker/dealers, registered investment advisors and field marketing organizations. On Tuesday, the company reported second-quarter earnings of $54 million on revenue of $1.54 billion.
The company reported a profit of 62 cents per share. Earnings, adjusted for nonrecurring costs, came to $1.28 per share, which surpassed Wall Street expectations.
The average estimate of three analysts surveyed by Zacks Investment Research was for earnings of $1.26 per share.
InsuranceNewsNet Senior Writer Cyril Tuohy has covered the financial services industry for more than 15 years. Cyril may be reached at cyril.tuohy@innfeedback.com.
© Entire contents copyright 2016 by InsuranceNewsNet.com Inc. All rights reserved. No part of this article may be reprinted without the expressed written consent from InsuranceNewsNet.com.
Cyril Tuohy is a writer based in Pennsylvania. He has covered the financial services industry for more than 15 years. He can be reached at cyril.tuohy@innfeedback.com.


Fiduciary Falsehoods: Refusing to Consider Indexed Annuities is a Breach of Best Interest
American Equity Committed to FIA Market
Advisor News
- After the midterms: Addressing your clients’ tax concerns
- Berkeley arts tax heads toward passage while public bank measure looks likely to fail
- Americans’ sense of overall prosperity still ticks upward
- Turning expanded eligibility into a better coverage plan for federal clients
- Election 2026: Which of Berkeley's 7 ballot measures will pass?
More Advisor NewsAnnuity News
- AM Best Affirms Credit Ratings of Knighthead Annuity & Life Assurance Company and Merit Life Insurance Co.
- Jackson reports record annuity sales, increases share repurchase authorization
- Why the market doesn’t need more carriers
- Equitable, Corebridge steam toward merger with strong Q3 annuity sales
- Jackson Announces New Annuity Offering for AARP Members
More Annuity NewsHealth/Employee Benefits News
- Open enrollment is now for 2027 health insurance coverage in Illinois: What to know
- Idaho insurance director details $13M school trust collapse
- Insurance program's collapse detailed at ISBA conference
- Boeing retirees ‘shocked’ by 400% jump in health insurance premiums
- MEDICAID PAYMENT TRANSPARENCY RULES: STATE REPORTING REQUIREMENTS AND LIMITATIONS
More Health/Employee Benefits NewsLife Insurance News
- Best’s Market Segment Report: Health and Property Lines of Business Drive Hong Kong’s Non-Life Insurance Growth
- AM Best Affirms Credit Ratings of Central States Indemnity Co. of Omaha and Its Subsidiary
- National Life Group Approves $23 Million Dividends for 2027
- Milliman’s proposed $15.5 million settlement puts life insurance underwriting data in focus
- Brighthouse Financial Announces Third Quarter 2026 Results
More Life Insurance News