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Annuity News

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The latest annuity market trends, sales data, and product news.

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TruStage launches ZoneChoice income annuity

November 5, 2025

TruStage launched the latest solution in their suite of registered index-linked annuities, the TruStage ZoneChoice Income Annuity underwritten by MEMBERS Life Insurance Company.

November 5, 2025

The right moment for a charitable gift annuity

We’re in a moment when more Americans are thinking about security, legacy and simplicity at the same time.

Brighthouse Financial Inc. (NASDAQ: BHF) Sees Notable Increase in Friday Morning Market Activity

October 31, 2025

Brighthouse Financial, Inc. (NASDAQ: BHF) is one of today’s top gainers. The company’s shares have moved 24.39% on the day to $56.84. Brighthouse Financial, Inc. provides annuity and life insurance products in the United States. It operates through three segments: Annuities, Life, and Run-off. The Annuities segment offers variable, fixed, index-linked, and income annuities for […]

Axonic Insurance Secures a $210 Million Preferred Equity Investment from LuminArx and Deutsche Bank

October 29, 2025

Axonic Insurance, a global annuity and insurance platform, today announced a $210 million preferred equity investment led by LuminArx Capital Management, a global capital solutions provider, with participation from Deutsche Bank. Axonic Insurance is an innovative insurance platform that designs, distributes, issues, and manages annuity and related…

October 29, 2025
LIMRA announces another annuity sales record for Q3.

Ho hum, Q3 annuity sales set yet another record at $119B, LIMRA reports

Total annuity sales increased 4% to $119.3 billion in the third quarter of 2025, setting yet another quarterly sales record, LIMRA reported.

October 29, 2025

Annuities: The key to unlocking financial security in retirement

Annuities provide guaranteed payments regardless of market conditions.

Trademark Application for “EMPOWER FINANCIAL SERVICES” Filed by Great-West Life & Annuity Insurance Company: Great-West Life & Annuity Insurance Company

October 28, 2025

2025 OCT 28– By a News Reporter-Staff News Editor at Insurance Daily News– According to news reporting originating from Washington, D.C., by NewsRx journalists, a trademark application has been made for“ EMPOWER FINANCIAL SERVICES” by ADAM S WEISS POLSINELLI PC, representing Great-West Life& Annuity Insurance Company. This application was made available to the…

Agatha Global Tech Launches GrantAI – The First AI Co-Pilot for Annuity Sales

October 28, 2025

Agatha Global Tech today launched GrantAI™ on its flagship platform, Annuities Genius ®, re-imagining the annuities experience for advisors, distributors and financial institutions. This press release features multimedia. “With GrantAI, we’ re changing how annuities are explained, compared, and delivered,” said David Novak, Founder and CEO of Agatha Global…

Empower Annuity Insurance Company of America Trademark Application for “EMPOWER INNOVATION” Filed: Empower Annuity Insurance Company of America

October 28, 2025

2025 OCT 27– By a News Reporter-Staff News Editor at Insurance Daily News– According to news reporting originating from Washington, D.C., by NewsRx journalists, a trademark application has been made for“ EMPOWER INNOVATION” by Rachel A. Rice, representing Empower Annuity Insurance Company of America. This application was made available to the public on October…

AM Best Affirms Credit Ratings of Global Atlantic Financial Group Limited and Its Subsidiaries

October 28, 2025

AM Best has affirmed the Financial Strength Rating of A and the Long-Term Issuer Credit Ratings of“ a+” of Commonwealth Annuity and Life Insurance Company, First Allmerica Financial Life Insurance Company, Forethought Life Insurance Company, Accordia Life and Annuity Company, and its affiliates, Global Atlantic Re Limited and Global Atlantic Assurance…

Empower Annuity Insurance Company of America Trademark Application for “EMPOWER READY SELECT” Filed: Empower Annuity Insurance Company of America

October 28, 2025

2025 OCT 21– By a News Reporter-Staff News Editor at Insurance Daily News– According to news reporting originating from Washington, D.C., by NewsRx journalists, a trademark application has been made for“ EMPOWER READY SELECT” by Rachel A. Rice, representing Empower Annuity Insurance Company of America. This application was made available to the public on October…

October 28, 2025
Incorporating artificial intelligence into your annuity practice has many benefits for you and your clients. (AI-generated image)

How AI enhances annuity operations and agent relationships

Opportunities to leverage artificial intelligence across the insurance industry are growing at an unprecedented pace.

Mass affluent confident about retirement but concerns remain

October 27, 2025

A new study by Prudential Financial shows that mass affluent people around the world are confident about their retirement preparedness, but there is work to be done to help them protect their nest eggs and secure dependable income that lasts a lifetime.

October 27, 2025

Family of dementia victim who jumped to his death settles with insurers over annuity sales

The widow of a New York City man who jumped to his death has settled a lawsuit with the insurance companies and a broker who sold him annuities.

October 23, 2025
Image shows the Milliman logo with the words, "Surrenders UP"
Milliman recently released the results of its two ongoing Variable Annuity Industry Experience Studies, which analyze policyholder behavior across 23 companies spanning 17 years. (AI-generated image)

Milliman: Certain VA annuity surrenders doubled from 2022 to 2024

Updated research from Milliman finds that surrender rates on variable annuities with guaranteed living withdrawal benefits more than doubled from 2022 to the end of 2024.

October 22, 2025
Illustration showing 401(k)s in lifetime income space.

401(k) Annuity Hub aimed at lifetime income in DC plans

Interest in lifetime income products within retirement plans is growing, and a new tool helps plan sponsors and advisors to match the right annuity product into the 401(k) plans for their employer clients.

October 21, 2025
Photo illustration of elderly patient with a care giver. Nationwide-expands-hybrid-long-term-care-lineup-with-new-annuity-option.

Nationwide expands hybrid long-term care lineup with new annuity option

Nationwide is broadening its long-term care (LTC) portfolio with the launch of Nationwide CareMatters Annuity.

AmeriLife and Levinson & Associates partner to ’empower agents’

October 16, 2025

AmeriLife Group announced a strategic partnership with Levinson & Associates, an insurance marketing organization (IMO) specializing in life insurance and…

American Gulf Launches Anchor MYGA: Market-Leading Multi-Year Guaranteed Annuity Offering Up to 6.30%

October 14, 2025

Issued by Gulf Guaranty Life Insurance Company, rated B++ by AM Best, the Anchor MYGA provides consumers with predictable, tax-deferred accumulation and free Required Minimum Distributions for qualified accounts. As consumers increasingly seek safe and predictable alternatives to volatile markets, the Anchor MYGA delivers guaranteed returns backed by…

AM Best to Discuss Canada Insurance Market Analysis, Record Catastrophe Year and Life/Annuity Premium Growth at Toronto Briefing

October 14, 2025

AM Best will host an insurance market briefing on the state of Canada’ s insurance industry at the Sheraton Centre Toronto Hotel on Thursday, Oct. 30, 2025. To register for AM Best’ s Canada Insurance Market Briefing- Toronto, please go to AM Best’ s Canada Insurance Market Briefing- Toronto. Panelists will include Gord Dowhan, chief financial officer, Wawanesa…

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