Waterdrop Chief Actuary Hui Teng: Good Products and Services Are the Underlying Logic of High-quality Transformation for Health Insurance
1. Critical illness insurance. Customers show a low willingness to buy critical illness insurance mainly due to high premiums, under leverage, low coverage, inadequate coverage of unhealthy people, and lack of innovation.
2. Medial insurance. Medical insurance provides a wide range of protections, but as product innovation approaches the ceiling, the focus is gradually shifted to micro innovation, and there is a price shock from "Huiminbao" Insurance. Improvements can be made in the fields of expensive drugs and innovative therapies.
3. Care insurance. Existing care insurance products are intended for wealth management more than protection, but the real demand for care services is unattended, and service standardization and accessibility need to be improved.
Expanding coverage of customer groups addresses the bottleneck of the user base. Existing health insurance products in
Expanding the coverage of disease types serves to address the pain points of customers. Critical illness insurance products in the future shall cover not only severe illnesses but also other disease types. In addition, the insurance products could adopt approaches that are perceptible to users and not rely on the definition of illnesses, such as disability insurance. Illnesses with high underwriting risks, geriatric diseases, and mental illnesses may imply a huge room for the health insurance market.
Expanding services deals with the sense of gain for customers. Health insurance shall provide not only compensation for losses but also services. In addition to fast and satisfactory compensation, the products shall satisfy people's needs for medical resources and services. Health insurance can engage deeply in the processes of diagnosis, treatment, medication, and rehabilitation.
Lowering the threshold addresses the accessibility of insurance products, including relaxing access conditions (without lowering the underwriting standards), focusing on the aged and micro and small insurance, and making uninsurable risks insurable.
Lowering prices could make insurance products more inclusive. Instead of lowering the price in absolute terms, it means increasing the cost performance through the design of the insurance form and the innovation of insurance content. We could also make the payment method more flexible, by changing annual payment to monthly payment, for instance.
As to good services,
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