Prudential Financial: On the Horizon - Deeper Support for New Moms - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Newswires
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Newswires
Newswires RSS Get our newsletter
Order Prints
May 30, 2024 Newswires
Share
Share
Post
Email

Prudential Financial: On the Horizon – Deeper Support for New Moms

Targeted News Service

NEWARK, New Jersey, May 30 (TNSres) -- Prudential Financial, a financial services company, issued the following news:

New research from Prudential's Group Insurance team underscores the mental health challenges many women face after giving birth.

Delivering a baby is one of the most common reasons women file a short-term disability claim. And while the claims process may be considered straightforward, the post-pregnancy period can have a substantial impact on maternal mental health.

Through new research timed to May's Disability Insurance Awareness Month and Mental Health Awareness Month, Prudential's Group Insurance aims to spotlight the challenges faced by new mothers.

The rationale

Dr. Kristin Tugman, vice president of Health and Productivity and Holistic Wellness for Group Insurance, conducted this research as part of efforts to improve the journey of new mothers.

"Our learnings can directly influence the design of our claims process experience and enhancements to our disability and absence management products," Dr. Tugman explains. "The goal is to meaningfully support U.S. parents during what can be a challenging period of transition."

Her own maternity leave influenced this research. One day back at work after her six-week leave, she had a cold, was exhausted and found herself distracted while doing a routine task. "What if this is too hard?" she wondered. "I realized there is a psychological component to every leave from work," she says. "I want to be sure we acknowledge and provide support for the whole perinatal journey -- from pregnancy through one year postpartum -- including returning to work."

The statistics

After giving birth, 20% of new mothers experience significant psychological difficulties, and most of them don't receive a diagnosis, much less treatment, according to 2022 research by Hilary Waller, author of The Perinatal Patient. Dr. Tugman surveyed Prudential employees to determine how that aligned with their own experiences.

More than 800 U.S. Prudential employees who are also birth mothers responded. The results:

* Nearly 60% had a somewhat or very difficult perinatal experience.

* 48% experienced persistent mental health challenges.

* Only 25% sought mental health care.

* 44% of respondents said they were not adequately prepared for mental health challenges.

The takeaways

To support the mental and physical health of their employees, and ultimately help them to return to work prepared to be productive and engaged, Dr. Tugman outlines steps employers can implement:

* Manager sensitivity training to promote mental health awareness, flexibility and inclusivity in the workplace.

* Resources for mothers, and their family members, that include access to mental, social, financial and physical health care.

* Access to adequate education about the perinatal experience.

* Adequate paid time off with significant flexibility in the first year.

* Access to community resources like business resource groups. (Note: The Generations business resource group launched a new organization last year called Pru Parents, designed to support caregivers through all stages.)

Creating a supportive environment for employee caregivers has long been a priority for Prudential, with an eye toward continually enhancing the benefits and resources available. Current benefits for new parents include access to extra backup care, a lactation kit, a prenatal kit, lactation rooms in select Prudential offices, mental health support and more. And starting this month, employees will have access to the NeuroFlow app upon approval of their disability claims, including maternity leave.

NeuroFlow -- also available for all Group Insurance Short Term Disability customers -- screens eligible users for depression and anxiety symptoms, sleep problems, and stress factors under the supervision of a clinician. Throughout the process, users are provided with content specific to their individual needs. The app's new pregnancy and postpartum pathways offer interactive education for both mothers and spouses, and a mental health hotline to help mothers during every step of their pregnancy.

What's next?

"The mental health crisis continues to escalate, and perinatal mental health is a unique and often overlooked component of that crisis," says Dr. Tugman. "Being able to shed light on it and provide resources and support to our claimants is the work that keeps me coming back every day."

What is disability insurance, exactly?

You might think it only applies to physical illnesses and accident-related injuries, but its coverage is much broader: Pregnancy, orthopedic conditions that have a level of impairment, and cancer diagnoses can be considered disabilities. Behavioral health conditions can also be considered disabilities -- and in fact are expected to be among the leading causes of disability by 2030, due in part to the COVID-19 pandemic.

There are two types of disability insurance: short-term disability insurance (which may begin paying within two weeks of your disability and can last up to two years) and long-term disability insurance (after a waiting period of weeks or months, it may pay for several years or for the rest of your life).

Find Dr. Tugman's full research report "It Takes a Village: Maternity Leave and the Importance of Employer Support" here (https://bit.ly/3R0wVVu).

* * *

Original text here: https://news.prudential.com/latest-news/feature-stories/feature-stories-details/2024/On-the-horizon-deeper-support-for-new-moms/default.aspx

Older

Migrating as a senior citizen: the 10 best cities in the world for retirees

Newer

HCI Group Completes its 2024 – 2025 Catastrophe Reinsurance Programs

Advisor News

  • After the midterms: Addressing your clients’ tax concerns
  • Berkeley arts tax heads toward passage while public bank measure looks likely to fail
  • Americans’ sense of overall prosperity still ticks upward
  • Turning expanded eligibility into a better coverage plan for federal clients
  • Election 2026: Which of Berkeley's 7 ballot measures will pass?
More Advisor News

Annuity News

  • AM Best Affirms Credit Ratings of Knighthead Annuity & Life Assurance Company and Merit Life Insurance Co.
  • Jackson reports record annuity sales, increases share repurchase authorization
  • Why the market doesn’t need more carriers
  • Equitable, Corebridge steam toward merger with strong Q3 annuity sales
  • Jackson Announces New Annuity Offering for AARP Members
More Annuity News

Health/Employee Benefits News

  • Medicare open enrollment continues through Dec. 7
  • Pike County facing year-end employee healthcare lapse
  • Investigators at University of Pennsylvania Report New Data on Managed Care (In-hospital Medicaid enrollment facilitates follow-up care for emergency general surgery patients): Managed Care
  • New Findings from University of Pennsylvania in the Area of Managed Care Described (Association of Neighborhood Socioeconomic Disadvantage With Excess Mortality Among Medicare Beneficiaries: Examining an Empirical Basis for Social Risk …): Managed Care
  • Research on Acute Lymphoblastic Leukemia Published by Researchers at Stanford University (Travel time, insurance, and specialized cancer care for adolescents and young adults with acute lymphoblastic leukemia): Oncology – Acute Lymphoblastic Leukemia
More Health/Employee Benefits News

Life Insurance News

  • AM Best Affirms Credit Ratings of Central States Indemnity Co. of Omaha and Its Subsidiary
  • National Life Group Approves $23 Million Dividends for 2027
  • Milliman’s proposed $15.5 million settlement puts life insurance underwriting data in focus
  • Brighthouse Financial Announces Third Quarter 2026 Results
  • Prudential earnings dip as Japan sales suspension offsets U.S. growth
More Life Insurance News

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Press Releases

  • Insurvoice Lets Independent Insurance Agency Owners Analyze Every Customer Call in ChatGPT or Claude
  • Spectrum Weather & Specialty Insurance Celebrates 15 Years and Welcomes the Next Generation
  • Royal Neighbors of America® Increases Service Capacity
  • Benefits Studio Launches to Fill the Missing Middle of Benefits Navigation at $49/mo
  • Lauren Sinnott Named to Ragan’s Top Women in Marketing Awards, Class of 2026 
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.