Liberty Mutual Insurance Expands Programs for Safer Driving, Savings
From timely driving tips that can unlock insurance savings to paying only for the miles you actually drive, Liberty Mutual is announcing an expansion of personalized insurance offerings providing additional value to existing and new customers. These new products use innovative technology to help you become a better, safer driver and ultimately worry less on the road.
Safe driving meets gamification with Liberty Mutual's new, free HighwayHero app. The HighwayHero app tracks and scores driving behavior, providing feedback after trips so the app is never a distraction. Users can track their progress, see how they stack up against other local drivers on city leaderboards and win achievement badges such as "Safest Driver." Drivers in 16 states are currently eligible for discounts from Liberty Mutual based on their scores.
As expectations for personalization and customized offers increase, Liberty Mutual is also announcing expansion of its new "pay as you drive" insurance, ByMile, offering lower premiums for those who drive their car less. When enrolled in ByMile, the premium is directly determined by the amount of miles driven each month. The program is currently available in
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Liberty Mutual is also rolling out their new RightTrack Mobile app to the following states next month (
As unveiled at CES 2016,
While Liberty Mutual is driving telematics-based app innovation, there is also demand for more flexible insurance programs with rewards and incentive-based discounts. According to Accenture Strategy, 80 percent of insurance consumers are looking for personalized offers, messages, pricing and recommendations from their auto, home or life insurance providers.[1] Using the information from telematics-based apps like HighwayHero and RightTrack allows
For more on HighwayHero, visit the
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The fifth largest auto and home insurer in the
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