FitSafe Announces Strategic Investment by SterlingRisk
Based in
FitSafe was created in response to an alarmingly steep rise in sports and fitness casualty insurance claims and related litigation.
Serial entrepreneur and founder of FitSafe Jeff Halevy commented on the announcement: "We are proud to partner with Sterling, another insurance industry innovator with a stellar and long track record of success. With this investment, we are well-positioned to further enhance our software's capabilities for our upcoming launch later this year."
Halevy further commented: "The fitness industry is still in its infancy and I was compelled to create FitSafe as a way to not only make the industry safer, but a way to measurably help the actual operations of its business owners. Sadly, risk management is never on the mind of a gym owner until it's too late."
FitSafe is set to launch early in the fourth quarter of this year.
About FitSafe
FitSafe is the only risk management and insurance underwriting technology servicing the sports and fitness sector. FitSafe's software allows property and casualty policyholders and prospective policyholders to thoroughly assess and improve their risk profiles while allowing underwriters to write policies reflective of the software's granular, industry-specific risk analysis. FitSafe was founded in 2016 by fitness industry mogul and
About SterlingRisk
Founded in 1932, SterlingRisk employs more than 220 highly skilled insurance professionals, with offices in
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