Capital BlueCross Ranks Highest Among Health Insurers Nationally in American Customer Satisfaction Index for Third Year

By a News Reporter-Staff News Editor at Managed Care Weekly Digest -- - Capital BlueCross announced that, for the third straight year, it scored higher than all health insurance companies nationally that are tracked in the American Customer Satisfaction Index (ACSI), the only cross-industry benchmark of its kind (see also Capital BlueCross).

On a scale of 100, with 100 being the most satisfied, Capital BlueCross' score is 77, the highest among health insurance companies tracked by the index. Capital BlueCross exceeded the health insurance industry average by 5 points.

"Providing the best possible customer experience is paramount at Capital BlueCross, and we are proud that consumers recognize us as a leader in our industry," said Gary D. St. Hilaire, President and CEO, Capital BlueCross. "Our strong and repeated ACSI scores reflect our commitment to delivering an exceptional customer experience, as well as leading-edge innovations and technology that help ensure customers receive the highest quality care."

The ACSI, developed at the University of Michigan's Ross School of Business, provides an independent perspective of customer satisfaction that quantifies customers' perceptions of their experience with a product or service. Capital BlueCross' score is based on a random sample of its current customers.

Keywords for this news article include: Health Insurance, Capital BlueCross.

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