Allstate Black History Month Campaign Highlights Modern-Day African Americans Whose Stories are “Worth Telling”

By a News Reporter-Staff News Editor at Insurance Weekly News -- - In celebration of Black History Month, Allstate Insurance Company announced the launch of its annual digital, social and radio campaign, "Worth Telling." This year, the campaign spotlights three African Americans who are making a positive impact on society and inspiring others. With ties to Mobile, Alabama, Philadelphia and New Orleans, these individuals are creating career opportunities for the underserved through barbering, raising awareness about diversity and representation through comics, and providing tools that support the advancement of African Americans through entrepreneurial opportunities.

"Allstate is committed to creating, supporting and sponsoring programs that empower the African-American community," said Georgina Flores, vice president, Product Marketing, Allstate Insurance Company. "We are celebrating Black History Month by sharing inspirational stories of African-American pioneers who are impacting communities across the country today."

Through a series of documentary-style videos and supporting content, Allstate will share these individuals' trailblazing stories at Allstate.com/WorthTelling and on the company's official YouTube, Instagram and Facebook channels using the hashtag, #WorthTelling. The campaign will also run online and on national radio throughout the month of February. In addition, to support each "Worth Telling" individual's mission and further connect the campaign to their respective local communities, Allstate will host events in Mobile, Philadelphia and New Orleans that highlight the individuals' outstanding contributions and honor their participation in the "Worth Telling" campaign.

Keywords for this news article include: Insurance Companies, Allstate Insurance Company.

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